CIO

NOVEMBER 14, 2022

Bayer Crop Science has applied analytics and decision-support to every element of its business, including the creation of “virtual factories” to perform “what-if” analyses at its corn manufacturing sites. Digital marketing and services firm Clearlink uses a DSS system to help its managers pinpoint which agents need extra help.

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System Artificial Inteligence Data Analysis 340

TechCrunch

JUNE 10, 2021

Productivity analytics startup Time is Ltd. wants to be the Google Analytics for company time. Furthermore, Ulf Zetterberg, founder and former CEO of contract discovery and analytics company Seal Software, is joining as president and co-founder. Or perhaps a sort of “Apple Screen Time” for companies.

Analytics 254

Analytics Company Journal Video 254

CIO

SEPTEMBER 22, 2023

Deploying a DMP can be a great way for companies to navigate a business world dominated by data, and these platforms have become the lifeblood of digital marketing today. First would be the DMP’s ability to integrate with other systems in your data stack, including CMSes, CRMs, analytics tools, and advertising platforms.

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Data Advertising Report Performance 261

TechCrunch

APRIL 6, 2021

And finally — largely by integrating with digital marketing platforms such as HubSpot, WordPress and Marketo — Casted’s software provides analytics on what a specific user is paying attention to. Those data-driven analytics becomes valuable information for sales and marketing teams in terms of who to target and why.

B2B 206

B2B Marketing Video Analytics 206

CIO

JULY 26, 2023

The Denver-based realty chain has also developed a homegrown Salesforce-based business intelligence app running off Tableau to power its global network of roughly 145,000 brokers and agents, Ligon says. Finally, the IT team developed a digital market center that offers event management as well as training and education content.

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Real Estate Data Generative AI Machine Learning 244

TechCrunch

FEBRUARY 23, 2022

Users get a dashboard where they can compare to, for example, an apparel company spending $100,000 a month on digital marketing with average order values of a certain amount and get a graph of how that has moved over time. Customers connect their data, it is placed into various verticals and tagged in different ways.

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Company Apparel Technical Review Digital Marketing 285

Altexsoft

FEBRUARY 3, 2020

The only way to exploit huge information bases is to use data analytics platforms. The Internet is packed with hundreds of options, so our goal is to help you out by presenting the 11 most effective data analytics tools for 2020. Data Analytics Definition, Stats, and Benefits. Continuous software improvements and upgrades.

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Analytics Tools Data Artificial Inteligence 87