article thumbnail

TechCrunch+ roundup: New VC rules, AI biotech investor survey, Instagram ad case study

TechCrunch

In her latest investor survey, Anna Heim spoke to six biotech investors about where AI creates value, short-term market shifts, and how they’d like to be approached by founders: Robert Mittendorff, M.D, James Coates, health and human performance principal, Decisive Point. general partner and head of healthcare, B Capital.

Biotech 215
article thumbnail

Unlocking Growth: Industrial SEO Tactics for the Modern Era

Strategy Driven

Utilizing a variety of formats, such as blog posts, case studies, and whitepapers, can effectively engage target audiences and drive conversions. You can look at this industrial marketing guide for some more help.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Harness Generative AI for Thought-Leadership Content Creation

Perficient

It suggested several audience segments: content marketers and strategists, business owners and entrepreneurs, writers, digital marketing agencies, PR professionals, social media managers and industry analysts. For instance, I asked ChatGPT who would read an article about creating thought leadership content using AI.

article thumbnail

6 Types of B2B Marketing Videos Your Business Needs in 2021

Strategy Driven

Case Study Video. Case studies allow you to expand beyond simple customer testimonial statements and go into great detail about how your product or service solved a significant problem. Make it a goal to add several case study videos to your video marketing strategy. Conclusion. About the Author.

B2B 58
article thumbnail

How to Find the Best SaaS SEO Agency in 2022

KitelyTech

As you consider different SEO agencies to hire, be sure to ask these questions: How well has the agency performed in the past? Read previous case studies, online reviews, and client references. Pay for Performance —You pay the agency according to the outcomes they deliver. Do they have good reviews? Do some digging.

How To 52
article thumbnail

Get to Know Your Retail Customer: Accelerating Customer Insight and Relevance

Cloudera

This blog is a first in a series that will examine the pillars and the successful customer case studies that have resulted. By enabling the digital marketing team with rapid time to market, with a scalable, performant, and cost-effective data platform— these insights were also propagated across all lines of business.

Retail 62
article thumbnail

Outsourcing Manual Link Building Service for Your Business

Strategy Driven

Lastly, ask for case studies or client testimonials. They will explain the performance of the backlinks on your web pages. They might also offer to create videos, a now vital approach in today’s digital marketing landscape. They will understand the nuanced differences between good and bad links.