Thu.Mar 08, 2018

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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

Haven’t posted about marketing in a while so here’s a good one: Someone spent thousands of dollars on buying things just to be able to post about them on Instagram. Invest in your business, consider the ROI. Calveiro would treat herself to monthly $200 shopping sprees so she wouldn’t be seen on Instagram wearing the same outfit twice. Imagine spending $200 a month on Facebook ads, Google ads or a LinkedIn Premium Sales Navigator ($65/month for individual account, $100/month for a tea

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How to Run a Better Project: A Communication Tool For Project Managers

Let's Grow Leaders

Whether you’re a PMI certified project manager working to spearhead several large-scale projects, or a manager balancing a critical project while still doing your day job, you know the importance of communication. And yet, people typically don’t communicate well. Especially not about […]. The post How to Run a Better Project: A Communication Tool For Project Managers appeared first on Let's Grow Leaders.

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Differentiating via data science

O'Reilly Media - Data

Eric Colson explains why companies must now think very differently about the role and placement of data science in organizations. Continue reading Differentiating via data science.

Data 108
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Corporate Tax Reform and the Future of Valuation

Toptal

In December 2017, Congress’ tax reform bill, amongst many sweeping changes, reduced the marginal tax rate to 21% from 35% for corporations, and limited their use of interest expense as a tax shield. This article explores the implications of these changes for traditional methods of valuation, including the discounted cash flow (DCF) method and the EBITDA multiple method for the corporate manager and finance professional.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Lessons in Google search data

O'Reilly Media - Data

Seth Stephens-Davidowitz explains how to use Google searches to uncover behaviors or attitudes that may be hidden from traditional surveys. Continue reading Lessons in Google search data.

Data 105

More Trending

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Sprouted clams and stanky bean: When machine learning makes mistakes

O'Reilly Media - Data

Using silly data sets as examples, Janelle Shane talks about ways that algorithms fail. Continue reading Sprouted clams and stanky bean: When machine learning makes mistakes.

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Storytelling: Begin With The End in Mind

QAspire

Stories and narratives that touch us emotionally have power to transform us. When hearing a moving speech, story or talk, we feel that it is delivered effortlessly but we know it doesn’t happen on its own. I have learned that: A performance that feels effortless is often the peak point of great preparation behind the scenes. As leaders, our ability to tell stories that resonate at an emotional level with others is at the heart of elevating aspirations and sparking change.

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Inclusivity for the greater good

O'Reilly Media - Data

Ajey Gore explains why GO-JEK is focusing its attention beyond urban Indonesia to help people across the country’s rural areas. Continue reading Inclusivity for the greater good.

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API proxy or gateway?

Akana

Before we can even begin to debate whether you’re better off with an API proxy or an API gateway we should probably describe what they are and what they do, and try to get to the fundamental difference between them. Gently paraphrasing Wikipedia, a proxy is something that acts as an intermediary, making requests on. Continue reading → The post API proxy or gateway?

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Embrace AI: Make Your VoIP Service Stand Out

Dialogview is revolutionizing VoIP services with its AI-powered platform, which is now available for white labeling. Our solution autonomously resolves over 68% of customer queries in more than 40 languages, dramatically reducing your team’s workload. With advanced conversational AI, Dialogview understands customer sentiments and queries in real time, without any button presses needed by users.

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What separates the clouds?

O'Reilly Media - Data

William Vambenepe walks through an interesting use case of machine learning in action and discusses the central role AI will play in big data analysis moving forward. Continue reading What separates the clouds?

Cloud 101
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Designing for healthcare depends on blending humanity with tech

TXI

Every industry has a human element, but designing for healthcare means understanding that connection is the heart of medicine. All the new medicines and advancing technologies in healthcare mean nothing without the interactions between doctors and patients. When a person walks in complaining of an ache or pain, it’s the doctor’s job to use their […].

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The case for a deliberate data strategy in today’s attention-deficit economy

O'Reilly Media - Data

Anoop Dawar shares principles successful companies are using to inspire an insight-driven ethos and build data-competent organizations. Continue reading The case for a deliberate data strategy in today’s attention-deficit economy.

Strategy 101
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CodeSignal Customer Stories: Wizeline

CodeSignal

“You would be wrong to assume that CodeSignal is just like any other other tool to automate technical recruiting on the markets. CodeSignal should be your weapon when it comes to attracting technical talent.” – Vidal Gonzalez, Wizeline CTO. Wizeline builds scalable software solutions (like AI-driven chatbots) for its customers. Since they create software for other companies, they need to make sure that their engineering team is full of innovative, talented engineers who can deliver amazing

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Streamlining Database Compliance with CI/CD Integration

IT leaders know the importance of compliance at every level, but the database often gets left behind as other environments are automated for robust protection. This whitepaper emphasizes the importance of robust, auditable, and secure database change management practices for safeguarding organizational compliance. Learn how automating database compliance: Mitigates risk Protects against security vulnerabilities Helps avoid regulatory penalties Aligns database workflows with app lifecycle Turns d

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API proxy or gateway?

Akana

Before we can even begin to debate whether you’re better off with an API proxy or an API gateway we should probably describe what they are and what they do, and try to get to the fundamental difference between them. Gently paraphrasing Wikipedia, a proxy is something that acts as an intermediary, making requests on. Continue reading → The post API proxy or gateway?

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Review - The art of coaching

Marcusoft

Just finished “The Art of Coaching”, by Jenny Bird and Sara Gornall , that taught me a great deal so I thought I’d write down some thoughts and comments. I honestly don’t remember putting this book into my basket and was quite surprised when it arrived among some other books in my package. Hence I read the book with very open mind and curiosity. Confession time: I have no formal training as a coach, and still that is the most common name my roles have.

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Workplace Design Tips To Increase Profit Margins

Strategy Driven

Were you aware that the design of your workplace is important for employee engagement and customer satisfaction? As a business owner it is important to consider and make adaptations to the aesthetics of your premises in order to increase productivity and sales. Taking on the large financial commitment of a business premises is a big decision, so considerations around the aesthetics are essential right from the very beginning.

Budget 20
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Identifying budding big data talent in your company

O'Reilly Media - Data

How to find promising candidates for upskilling within your organization. Big data is often called one of the most important skill sets in the 21st century, and it’s experiencing enormous demand in the job market. Hiring data scientists and other big data professionals is a major challenge for large enterprises, leading many to shift their efforts to training existing staff.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Are You Making These Writing Errors? – Infographic

Women on Business

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