Closed User Groups in Travel: Benefits, Examples, and Best Practices to Enable a CUG Strategy
Altexsoft
JANUARY 30, 2023
They are a way for travel vendors to offer discounted airfares, hotels, car rentals , and other perks and benefits to certain clients, while also potentially increasing sales and customer loyalty. For example, the Resort Inventory Group, which we’ll cover further, aggregates many membership clubs for hotels to distribute their products.
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