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How W4 plans to monetize the Godot game engine using Red Hat’s open-source playbook

TechCrunch

A new company from the creators of the Godot game engine is setting out to grab a piece of the $200 billion global video game market — and to do so, it’s taking a cue from commercial open source software giant Red Hat. Concept illustration depicting technical support. But first… what is a game engine, exactly? Game plan.

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Nigeria’s ThankUCash secures $5.3M to build infrastructure for cashback, deals and BNPL services

TechCrunch

Loyalty, deals and rewards services are a rarity in most African markets. The company plans to use the investment to expand within its home market Nigeria — where it operates in Lagos, Port Harcourt and Abuja — and outside to Ghana and Kenya. ThankUCash cofounders.

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Ascend.io lands $31M to automate data pipeline orchestration

TechCrunch

CEO Sean Knapp says that the new capital — which brings Ascend’s total to $50 million — will be used to expand the startup’s engineering, sales and marketing teams while extending Ascend’s platform to support greater automation.

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Data observability startup Observe secures $70M

TechCrunch

Prior to cofounding Observable, Burton served as the SVP of product and services marketing at Oracle; was group president of Symantec’s enterprise security and data management division; headed EMC’s products group as president; and was chief marketing officer at Dell.

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How Ryan Reynolds and Mint Mobile worked without becoming the joke

TechCrunch

Others have used their considerable platforms to market their portfolio to varying degrees of success. However, the D2C wireless carrier has seen its highest traffic days on the backs of Reynolds’ marketing initiatives and announcements. Reynolds has brought this marketing acumen to Mint Mobile in a big way.

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3 Biggest Mistakes Founder CEOs Make When Building that Crucial First Team

Battery Ventures

Far too often, technical CEOs who have brilliant ideas cannot execute on them, leading to their replacement by seasoned CEOs. Building a stellar team means making key hires to lead across many functions, including marketing, sales, product, HR, finance, and customer success. Avoid being in their business every day.

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8 Ways the Internet has Changed Software Marketing

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. He has twenty years’ experience as a CTO. Good stuff.