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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? But not everyone agrees — particularly those who hope to build a business out of VR retail. ” Emperia’s platform offers tools brands can use to create virtual experiences, including stores in VR. Perhaps so.

VR 222
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Sports venues advance goals, enhance fan experience with data analytics

CIO

Sports fans today have more ways than ever to watch their favorite teams beyond the traditional, live stadium experience, including television, streaming services, even highlights on social media. In response, sports teams and venue operators are working hard to improve and differentiate the in-stadium experience.

Sport 227
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VUZ raises $20 million to scale its immersive social app

TechCrunch

VUZ , a social app that allows users to stream and experience immersive realism in extended reality (XR) and metaverse digital experiences, has raised $20 million in Series B investment. The platform offers over 20,000 hours of content covering entertainment, creators, sports, and XR, VR, and AR experiences virtually anywhere in the world.

Social 232
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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

Sport 221
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Metaverse: The time for CIOs to experiment is now

CIO

Right now, the metaverse is essentially an undefined amalgam of technologies and concepts including but not limited to augmented reality (AR), avatars, blockchain, cryptocurrencies, extended reality (ER), mixed reality (MR), NFTs (non-fungible tokens), virtual reality (VR), and Web3. Follow the money. Emerging Technology

VR 353
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AI creative platform D-ID, the tech behind those viral videos of animated family photos, raises $25M

TechCrunch

Deep Nostalgia and LiveStory, both collaborations with MyHeritage, helped put D-ID’s name on the map, as the resulting animations went viral across social media platforms like TikTok, thanks to users sharing their emotional reactions to seeing their loved ones again in this new format. They’re true pioneers in a pioneering market.

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6 Tech Trends that will reshape Media & Entertainment in 2021

Trigent

The UK Streaming Wars report shows that viewers are now increasingly open to ad-supported video options, so the onus is on the digital advertising industry to help marketers meet consumer needs with an enjoyable experience.” The global eSports market revenue is expected to touch $1.6B

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