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TechCrunch+ roundup: 3 key hiring metrics, building SDR teams, insurtech investor survey

TechCrunch

“If you saw VCs dumping dollars — in a tougher fundraising market, no less — into a technology like AI that you could implement into your own business, why wouldn’t you? .” That said, getting it right is likely the most important thing you can do for your business.”

Metrics 242
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TechCrunch+ roundup: Green card sponsorships, startup prenups, agtech VC survey

TechCrunch

B2B wholesale app Vori announced a $10 million Series A in August that will help expand its inventory management service for independent grocery stores. Vori-at-a-glance — (KPI slide, lightly redacted). “We Our market: Independent Grocery Chains” — market slide. What retailers are saying” — market validation slide.

Survey 188
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Pitch Deck Teardown: Vori’s $10M Series A deck

TechCrunch

For this pitch deck teardown, it’s helpful if you have a bit of context for why Vori makes sense as a business, and it’s pretty awesome to see its founder outline how the company works — and how he thinks about building a piece of B2B software that “is as fun to use as Candy Crush.” Clear market size.

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Tech Marketing’s Expanding Role: More from IDC’s 2019 Investment Benchmark Survey

IDC

IDC CMO Advisory Service has published results from its 17 th annual Tech Marketing Investment Benchmark survey. Investment patterns provide evidence for marketing’s expanding role. It’s no longer enough to simply use digital to conduct traditional marketing better. Key Finding: Marketing Gets a Budget Boost. of revenue.

Survey 67
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Tech Marketing’s Expanding Role: More from IDC’s 2019 Investment Benchmark Survey

IDC

IDC CMO Advisory Service has published results from its 17 th annual Tech Marketing Investment Benchmark survey. Investment patterns provide evidence for marketing’s expanding role. It’s no longer enough to simply use digital to conduct traditional marketing better. Key Finding: Marketing Gets a Budget Boost. of revenue.

Survey 59
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9 Sales KPIs that Every Team Should Measure

KitelyTech

For example, B2B companies often have longer sales cycles due to the need for more research and consideration before making a purchase. This KPI can help you to identify any issues with your lead generation strategy and the number of leads you’re getting each month. Average Cost Per Lead.

Metrics 52
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Why Customer Success Is More Critical Than Ever At Cloud-Native Companies

Battery Ventures

But today, many of the market’s most innovative B2B companies are investing even more in customer success—and viewing it as an offensive strategy to generate growth, instead of just a defensive play to keep customers from deserting them. sales, marketing, support, etc.).

Cloud 69