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What Do Customers Really Want?

Strategy Driven

Have you spent thousands of dollars for setting up a customer survey exercise to understand what customers really want? Gone are the days when big market research companies used to deliver the answers at the end of a fat and dusty survey exercise. Do you have an eye on your customer touch points and an ear on your social media?

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Online Restaurant Reservation Landscape: Location Discovery, Table Booking, Delivery and Reviews

Altexsoft

How dining experience systems are connected. To build a complex system that helps discover, explore, book, and order at restaurants, we need to connect various sources using APIs. These sources include: Table reservation systems (TRSs). Point of sale systems. Table management system. Booking aggregators.

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How To Create A Mobile App Marketplace?

Xicom

Here are some of the most popular types of the online marketplace: Supplier-oriented e-marketplace Buyer-oriented e-marketplace Independent e-marketplace Vertical and Horizontal e-marketplaces B2C (Business to Customer) eCommerce Target Audience B2B (Business to Business) C2C (Customer to Customer). Social Media Integration.

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Customer Pain Points: Types, How to Identify and Address Them

Altexsoft

So, to prevent people from leaving, you must regularly review your customers’ pain points and offer solutions to them. We will further talk about how to approach pain point analysis and review and to relieve pain points altogether. This pain point is also more relevant to B2B rather than B2C clients. Read reviews.

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The Future is Here: How Gen AI Will Transform Small Businesses and Drive Growth

Trigent

Unveiling the GenAI Landscape for SMBs According to data from a recent Techaisle survey , for 53% of small businesses, GenAI has become a top priority, up from 41% in April 2023. This limitation could result in biased model-generated content due to the constrained dataset, impacting the ability to ensure fairness and inclusivity in outputs.

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Digital Marketing Hot Topics, Trends & Strategic Insights in 2024

Perficient

According to a recent survey by SEMRUSH , businesses attribute their content marketing success to two key factors: extensive audience research and a focus on enhancing the quality and value of their content. 87% of marketers say that video has directly increased sales, and 43% experienced a reduction in customer support calls due to videos.

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RevPAR, Occupancy Rate, ADR, and Other Hotel Metrics: How to Evaluate Your Property’s Performance

Altexsoft

Guest satisfaction is not always easy to measure and you often have to deal with qualitative feedback data extracted from post-stay surveys and online reviews (read our post about sentiment analysis to know how to extract insights from such review data). Google Analytics interface, source: B2C. NPS (Net Promoter Score).

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