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Amazon turns to AI to help customers find clothes that fit when shopping online

TechCrunch

After recently turning to generative AI to enhance its product reviews, e-commerce giant Amazon today shared how it’s now using AI technology to help customers shop for apparel online. All rights reserved.

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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? The startup’s experimenting with machine learning as well, focusing on the tech’s ability to create visuals and 360-degree videos for product demos. On the horizon for Emperia are new verticals and better personalization tools, Dogadkina says.

VR 222
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Pinterest acquires AI-powered shopping startup The Yes, co-founded by former Stitch Fix exec

TechCrunch

Founded in 2018, The Yes built a personalized daily shopping feed that learns a user’s style as they shop from across hundreds of fashion merchants. Of interest to its new acquirer, The Yes had also built out an extensive fashion taxonomy that used human expertise and machine learning to power its fashion-finding algorithms.

Apparel 246
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The power players of retail transformation: IoT, 5G, and AI/ML on Microsoft Cloud

CIO

With 5G-enabled smart mirrors, a person can virtually try on apparel. Thanks to cloud, Internet of Things (IoT), and 5G technologies, every link in the retail supply chain is becoming more tightly integrated.

Retail 263
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Voila raises $6M for its A.I.-powered storefronts for online creators

TechCrunch

He later joined a machine learning team at Google, thanks to his mathematics background. As part of this process, it uses machine learning to try to also analyze the scene in order to suggest other relevant items that can be added. To date, Voila has raised $7.5 million, including from investors SOSV and Artesian.

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Lily AI lands new capital to help retailers match customers with products

TechCrunch

Meta has also experimented with apparel attribute prediction for Facebook Marketplace, two years ago showcasing a system that could extract clothing attributes and fashion styles from photos of models on Instagram and Flickr.

Retail 226
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Businesses including Stitch Fix are already experimenting with DALL-E 2

TechCrunch

Stitch Fix, the online service that uses recommendation algorithms to personalize apparel, says it has experimented with DALL-E 2 to visualize its products based on specific characteristics like color, fabric and style.

Apparel 195