article thumbnail

Business Analytics tools & use cases

Apiumhub

More data is available to businesses than ever, which is why business analytics is a growing field. Airlines may rely on business analytics to determine ticket prices, for example, while hospitals use data to optimize the flow of patients or schedule surgeries. What is Business Analytics?

article thumbnail

What is business intelligence? Transforming data into business insights

CIO

The potential use cases for BI extend beyond the typical business performance metrics of improved sales and reduced costs. Business intelligence vs. business analytics Business analytics and BI serve similar purposes and are often used as interchangeable terms, but BI should be considered a subset of business analytics.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Decoding Effective KPIs for Business

Sunflower Lab

As businesses strive to measure and track their performance, Key Performance Indicators (KPIs) have become increasingly popular in recent years. However, developing effective KPIs is not as simple as choosing a few metrics to monitor. KPIs should be directly tied to business actions and results.

KPI 52
article thumbnail

Spelling out the need for CFOs and CIOs to speak the same language

CIO

To overcome these, CIOs have to communicate to the CFO more readily about how IT supports business goals to capture value. New technologies can greatly support these efforts, of course, and business analytics and AI can help provide real-time snapshots of how technology is driving efficiency.

Survey 248
article thumbnail

Arena raises money from Peter Thiel and David Petraeus for its decision-making AI

TechCrunch

. “Today, when the most sophisticated, data-centric business-to-business companies run a promotion, data scientists analyze past data to determine the best type of promotion to run for a specific product in a specific market. Unsupervised, Pecan.ai

Analytics 207
article thumbnail

Data Virtualization with Oracle Enterprise Semantic Models

Perficient

A common symptom of organizations operating at suboptimal performance is when there is a prevalent challenge of dealing with data fragmentation. The fact that enterprise data is siloed within disparate business and operational systems is not the crux to resolve, since there will always be multiple systems.

article thumbnail

What the Intelligence Community Doesn’t Know is Hurting the US

The Cipher Brief

The IC can get those insights by leveraging business analytics—already widely used in the corporate world—to transform the way it performs its mission. While the benefits of better IC business analytics are clear, so are the anticipated obstacles to adopting an enterprise-wide solution.