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How to evolve your DTC startup’s data strategy and identify critical metrics

TechCrunch

Direct-to-consumer companies generate a wealth of raw transactional data that needs to be refined into metrics and dimensions that founders and operators can interpret on a dashboard. We’re generally big fans of plug-and-play business intelligence tools, but they won’t scale with your business. Both are valid concerns!

Metrics 245
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Power BI Ecommerce Dashboard: Clicks to Conversions & Beyond

Sunflower Lab

Ecommerce has become a very competitive industry where data is king, your numbers speak for your success and give a clear picture of all the areas of improvement, all with rock solid and real-time numerical. It provides real-time insights into key metrics such as sales performance, inventory levels, customer demographics, and website traffic.

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To optimize for growth, study your down-funnel metrics

TechCrunch

While leading fleet growth at Postmates, I quickly learned to become numb to remarkable upper-funnel metrics. Here’s an example of how we prioritized budget allocation with down-funnel metrics: Indeed seems to be the worst acquisition channel (CPL) but ends up being the best over time (ROAS). Cross-functional teams (i.e.,

Metrics 226
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Adobe Acquired Magento : How It Impacted The Future Of Ecommerce

Xicom

On 21 April 2021, Adobe announced they are officially consolidating the branding of the licensed ecommerce product from Magento commerce and Adobe commerce cloud to one – ADOBE COMMERCE.” . As you know, eCommerce is an active and emerging industry, surging 23% year-over-over. and “What Future It Brings For eCommerce?”.

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Navigating Fiscal Accuracy with Power BI Accounting Dashboards

Sunflower Lab

Welcome to Power BI Inventory Dashboard, the powerhouse of business intelligence tools that can transform your inventory data into actionable insights. The tax dashboard in Microsoft Power BI services is a powerful feature that helps businesses track and manage taxes effectively. red for critical overdue).

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9 Things You Should Know About Microservices

Datavail

For example, if an eCommerce application performs push notifications to visitors on a weekly basis, and the eCommerce store wants to increase that frequency, it can be done within the individual module instead of having to re-engineer the entire application.

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Ocurate raises $3.5M to show customer lifetime value for B2C companies

TechCrunch

Currently, companies use metrics they evaluated themselves, and often look at cost per click or action and then retention. Konitzer believes lifetime value is a better prediction of how much profit a customer will bring to the company.