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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

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LaLiga transforms fan experience with AI

CIO

IT is playing a key role in how the world’s most popular sport is played and experienced in Spain. The country’s premier football division, LaLiga, is leveraging artificial intelligence and machine learning (ML) to deliver new insights to players and coaches, and to transform how fans enjoy and understand the game.

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SportTech Startups

Apiumhub

There is an increasing popularity of sport and the acknowledgment of its perks is being capitalized on by many different sports ecosystems all over the world. The ambition is clear: to expand sporting tech and innovation to make the sports ecosystem strong. Veo It is the ultimate camera for team sports.

Sport 59
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Social Media Responsibility | N2Growth Blog

N2Growth Blog

In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality. As most of you know, I’m a big fan of social media.

Media 167
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Reality Coaching – Real Coaching – A Case Study

Rapid BI

Have you noticed that over the past few years the use of the word ‘coaching’ has been increasing within the business environment? Was it that coaching really works or was it that companies started to outsource their training departments and as a consequence it was more cost effective to ‘train’ one on one? What started this trend?

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Is the power of people skills enough to keep gen AI in check?

CIO

Higher-level languages, automation, low-code and no-code development platforms, and better programming environments have been gradually reducing the need for IT staff to perform low-level, routine tasks for years so they can take on more innovative challenges. IT is not an individual sport,” says Laura Baldwin, president at O’Reilly Media.

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First Impressions | N2Growth Blog

N2Growth Blog

In a perfect world professionals would only be judged solely on their character, skill sets, competencies, and performance. While I will dress in a suit and tie when appropriate, you’re much more likely to find me in jeans and casual sport coat. In today's world our first contact with people is often through social media.

Sport 150