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It’s time to evolve beyond marketing to create meaningful metaverse moments

CIO

When I talk with business leaders, I often hear metaverse as a marketing focus or an innovation one; usually, it’s not comprehensive and strategically integrated with the business. Look for “VR-chat-esque” social platforms—or the adoption onto existing social platforms—with user communities of notable size.

Marketing 274
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Metaverse: The time for CIOs to experiment is now

CIO

Right now, the metaverse is essentially an undefined amalgam of technologies and concepts including but not limited to augmented reality (AR), avatars, blockchain, cryptocurrencies, extended reality (ER), mixed reality (MR), NFTs (non-fungible tokens), virtual reality (VR), and Web3. Follow the money.

VR 360
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Generative AI is electrifying. Charge ahead or get shocked.

CIO

By Chet Kapoor, Chairman & CEO of DataStax The energy around AI is nothing short of electrifying. The market and opportunity ahead are massive. cloud, mobile, social, crypto, VR), there’s a lot of noise and misconceptions to sort through. It’s not just a buzzword or part of a science fiction storyline.

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Extra Crunch roundup: NS1 EC-1, Pakistan’s tech ecosystem, SPACs bonanza

TechCrunch

Part 3: Competitive landscape : a look at the broader internet infrastructure market. “The venture capital market is racing ahead, foot on the gas, middle finger out the window, hair on fire.” When you’ve invested a lot of time and energy in a project, it can be difficult to decide to shelve it — or worse, kill it.

VR 244
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Sports venues advance goals, enhance fan experience with data analytics

CIO

Sports fans today have more ways than ever to watch their favorite teams beyond the traditional, live stadium experience, including television, streaming services, even highlights on social media. An oft-cited reason for this decline is increasing competition from home-viewing options.

Sport 238
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A year on from Russia’s invasion, Ukrainian startups show astounding resilience

TechCrunch

Markets: 39 new countries (169 in total). The company continued hiring developers and marketers and raised the team by around 10%. Educators (cultural institutions) and IP owners (publishers and broadcasters) can use it to create immersive games with a drag-and-drop interface that can be deployed in VR and on mobile.

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Find trends, advice and value at these special breakout sessions during TC Disrupt 2021

TechCrunch

With the emergence of concepts such as NFT and GameFi, socialization prosperities are bringing new energy to the crypto world. In this session, you will hear from KuCoin CEO Johnny Lyu on what is the outlook of the evolving crypto market and how to achieve better trading experience for cryptocurrency investors.

Trends 250