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TechCrunch+ roundup: Holiday marketing tips, low-cost NFTs, SaaS sprawl study

TechCrunch

Boston-based VC firm OpenView interviewed nearly 600 SaaS companies for its annual pricing survey and the results are in: Automation is taking usage-based pricing (USP) mainstream. To gather advice and insights, she interviewed: Julio Lopez, director of client strategy, retail practice lead, Movable Ink.

Study 248
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How to Develop a Clear Brand Strategy

Strategy Driven

Whether you’re a new brand starting out or an established brand in need of a makeover, a clear brand strategy is always necessary to ensure that your message is clear, and strategy is consistent and effective. Below are some of the key aspects you need to premise when developing your brand strategy or rebranding project.

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6 Factors That Can Impact Your Commercial Business

Strategy Driven

While some of these elements are within a business owner’s control, others are external forces that require a well-thought-out strategy to manage. Adapting business strategies in response to these insights is crucial. So, to mitigate the effects of economic downturns, businesses need to develop resilient financial strategies.

USP 37
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How to Attract More Students to Your College or School

Strategy Driven

In today’s competitive educational landscape, attracting more students to your college or school requires a strategic and innovative approach. This article will explore effective strategies to attract more students to your educational institution.

USP 40
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The USPS Lesson

Women on Business

You create an environment for innovative solutions, employee growth and increased morale. This should go without saying, but the best way to ensure that you will have an underperforming employee is to guarantee that they can never be fired.

USP 64
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Ten steps to effective marketing

Strategy Driven

There are various innovative and creative ways, which have been developed in the current era of online and digital marketing. There is no strategy that has been as effective as the endorsements or relativity of a brand to the customers in a more subtle and simplistic way. Recognizing the power of USP.

USP 29
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Ten steps to effective marketing

Strategy Driven

There are various innovative and creative ways, which have been developed in the current era of online and digital marketing. There is no strategy that has been as effective as the endorsements or relativity of a brand to the customers in a more subtle and simplistic way. Recognizing the power of USP.

USP 27