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Emotional marketing and an e-mail titan walk into a bar

TechCrunch

The best feeling in tech journalism is telling a story about a startup before it becomes a household name. How Klaviyo used data and no-code to transform owned marketing (3,000 words/12 minutes). Marketing in 2021 is emotional and not just transactional (2,200 words/9 minutes). And honestly? Image Credits: Nigel Sussman.

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Forbes jumps into hot media liquidity summer with a SPAC combo

TechCrunch

political journalism outfit POLITICO. The business publication’s news follows BuzzFeed’s journey to the public markets through a blank-check company. The business publication’s news follows BuzzFeed’s journey to the public markets through a blank-check company. We even got on the podcast to chat about it.

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The Kindbody TC-1

TechCrunch

Kindbody’s desks even sport rounded corners in an effort to remove hierarchy from the care. The company is attacking the fertility market from many angles, but its focus is clear: making the patient feel acknowledged, cared for and comfortable. And that approach has paid off — the company has raised $154.7

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New media venture in India helping readers discern signal from noise

TechCrunch

The startup, which plans to expand its coverage into more areas including sports and launch newer products, isn’t currently charging its readers and listeners. Everybody talks about this total addressable market, right? Instead, most newsletter editions are currently backed by big name sponsors.

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Discord’s reported $10B exit; Compass and Intermedia Cloud Communications set IPO price ranges

TechCrunch

The Exchange explores startups, markets and money. Discord is a well-financed unicorn that has raised oodles of capital and reportedly sports rapidly expanding revenues. Read it every morning on Extra Crunch , or get The Exchange newsletter every Saturday. There are three things to discuss.

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Papercup raises $20M for AI that automatically dubs videos

TechCrunch

Dubbing is a lucrative market, with Verified Market Research predicting that film dubbing services alone could generate $3.6 ” The market for AI-generated “synthetic media” is growing. billion annually by 2027. But it’s also a laborious and costly process.

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How VCs and founders see 2021 differently

TechCrunch

Welcome back to The TechCrunch Exchange, a weekly startups-and-markets newsletter. tapped the equity crowdfunding market, a noodle or two on the a16z media game, Talkspace’s SPAC, VC and founder predictions for 2021, and where’s the right place to found a company. Click here if you want it in your inbox every Saturday morning.

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