TechSoup

MARCH 1, 2023

TechSoup partnered up with Tapp Network, a digital marketing and technology agency, to understand how nonprofits approach digital marketing. We surveyed TechSoup's member base between June 2022 and September 2022 and collected 110 survey responses.

Nonprofit 95

Nonprofit Marketing Digital Marketing Survey 95

TechSoup

MARCH 3, 2023

In this two-part series, I've been expanding on some of the methods nonprofits can use to fund their work. Here, continue learning about the various ways your nonprofit can raise funds, in particular by building relationships with businesses, foundations, and government organizations.

Nonprofit 77

Nonprofit Government Organization Marketing 77

TechSoup

OCTOBER 26, 2022

I know many of us see ads about protecting our personal information, but what I don't see is information about why this is so important for nonprofits and libraries. Cybersecurity Awareness Month is our favorite time at NortonLifeLock because it is an opportunity to share our expertise with others.

Nonprofit 119

Nonprofit 119

TechSoup

OCTOBER 1, 2022

Are you considering starting a nonprofit organization in the U.S.? Are you already incorporated as a nonprofit and now considering whether to apply for tax-exempt status? Or perhaps you're an organization that has applied for tax-exempt status but has not yet received your determination letter from the IRS.

Nonprofit 88

Nonprofit Resources Organization Education 88

TechSoup

FEBRUARY 2, 2023

To take your nonprofit digital marketing strategy to the next level, you must understand the latest technology and tools available to you.

Nonprofit 85

Nonprofit Media Social Digital Marketing 85

TechSoup

DECEMBER 23, 2022

Nonprofit annual reports are a fantastic way of showcasing the great work you've done throughout the year. They can be used to show supporters how you have used their money and to demonstrate the value of your work to prospective donors. They can also be a helpful opportunity to celebrate everything you've achieved.

Nonprofit 108

Nonprofit Report Marketing 108

TechSoup

FEBRUARY 15, 2023

Last year TechSoup partnered with the digital marketing and technology agency Tapp Network to analyze data on six core aspects of digital marketing most relevant to nonprofits and the challenges they face. We're pleased to share these findings in the 2022-2023 Nonprofit Digital Marketing Benchmark Survey and Report.

Nonprofit 67

Nonprofit Digital Marketing Survey Network 67

TechSoup

OCTOBER 18, 2022

We are very excited to share Microsoft's announcement that libraries and museums are now eligible for all Microsoft nonprofit offers. This includes access to Microsoft nonprofit donations and discounts on both desktop and cloud solutions.

Nonprofit 124

Nonprofit Cloud 124

TechSoup

JUNE 10, 2022

Technology is an essential building block of any nonprofit organization, but finding the funding to allow you to build your tech infrastructure can be frustrating.

Nonprofit 97

Nonprofit Technology Infrastructure Strategy 97

TechSoup

FEBRUARY 21, 2023

On February 2, 2023, TechSoup hosted a webinar featuring three Black-led nonprofit organizations. We heard about the work they do, as well as the barriers in place for Black people in education, research, and business.

Nonprofit 76

Nonprofit Education Research Organization 76

TechSoup

JANUARY 10, 2023

Your website acts both as a hub for activity and services and as a virtual front door to your nonprofit. It can be the central location used to gather your community, process donations, and get the word out to new supporters.

Nonprofit 94

Nonprofit Virtualization Organization Development 94

TechSoup

JANUARY 26, 2023

Here, explore some important trends in the world of social media and learn how they are affecting the nonprofit sector. In just the past few months, Twitter has undergone serious changes that put the future of the platform into question.

Nonprofit 104

Nonprofit Media Trends Social 104

TechSoup

JULY 6, 2021

So I'm eager to do one of my favorite things in all the world — report on what's next for nonprofit technology. COVID-19 has dramatically changed nonprofit technology. We're hopefully on the recovery side of the pandemic now in the U.S.

Nonprofit 129

Nonprofit Technology Report Cloud 129

TechSoup

FEBRUARY 8, 2022

If you work at a nonprofit, it's likely that you've heard the words, "I think we should start a podcast" over the past year or so, and perhaps with good reason. Podcasts can maintain an audience's attention over time and build intimacy between host and listener, both of which help nonprofits nurture relationships with prospective supporters.

Nonprofit 117

Nonprofit Organization Marketing 117

TechSoup

DECEMBER 29, 2021

With a rapidly changing industry, nonprofit marketers and organizations have needed to become more effective and efficient in their strategy and implementation. Changes are occurring so quickly that 89 percent of nonprofit marketers have already changed their digital engagement strategy in the last year.

Nonprofit 115

Nonprofit Trends Strategy Industry 115

TechSoup

MAY 11, 2021

What is digital accessibility and why is it important to nonprofit organizations and their communities? This post will explore the importance of accessibility in web and other digital communications as it relates to a nonprofit's ability to serve beneficiaries and to communicate with donors.

Nonprofit 129

Nonprofit Resources Organization Development 129

TechSoup

JUNE 3, 2022

From accidental data loss, to viruses that can destabilize your systems, nonprofits are more susceptible than they might think to cybersecurity threats. Make sure you identify the weaknesses in your systems and invest in training and tools to reinforce them.

Nonprofit 113

Nonprofit Tools Backup Wireless 113

TechSoup

APRIL 20, 2021

Seeing as how it is one of the original forms of online communication, it's pretty astonishing that email marketing has continued to maintain a central role in our daily lives as nonprofit professionals. How does email marketing fit within your nonprofit's communication strategy?

Nonprofit 109

Nonprofit Marketing Strategy 109

TechSoup

MAY 19, 2020

Because so many things have changed in nonprofit technology since the onset of the pandemic, we thought we'd check in with some technology consultants who work with many nonprofits all across the United States to find out what changes they are seeing so far. They confirmed much of what we’ve been hearing anecdotally from nonprofits.

Nonprofit 134

Nonprofit Technology Cloud Media 134

TechSoup

APRIL 25, 2023

For busy organizations with limited staff, chatbots can be a great resource to save time and get user requests to the right person. Depending on the tool you choose, you can use chatbots to communicate with your contacts, collect relevant information, and send them to the resources they need.

Nonprofit 106

Nonprofit Resources Tools Organization 106

TechSoup

DECEMBER 5, 2022

Safeguarding the sensitive data of members, donors, and volunteers is critical for nonprofit organizations. Yet, the rise of digital transformation and remote work has created new cybersecurity challenges — and IT budgets often don't keep pace.

Nonprofit 104

Nonprofit Budget How To Data 104

TechSoup

JULY 27, 2021

If you are a nonprofit trying to compete in an increasingly saturated market, optimizing your website is one of the most impactful ways to stand apart, spread your mission, and drive donations. Check out this list of eight ways you can utilize your website to grow your organization and outreach.

Nonprofit 131

Nonprofit Organization Marketing Media 131

TechSoup

MARCH 21, 2022

With "smart tech" becoming a more common discussion in nonprofit tech, we've been asking ourselves, "How can nonprofits adopt artificial intelligence and embrace an 'automation first' mindset?".

Nonprofit 100

Nonprofit Artificial Intelligence Development 100

TechSoup

JUNE 26, 2020

Much has been written over the years about how nonprofits can fundraise in tough times. Fundraising pioneer Mal Warwick famously advised nonprofits during the 2008 – 2009 recession to reassess the whole ball of wax.

Nonprofit 128

Nonprofit Marketing 128

TechSoup

MAY 13, 2022

Today, more and more nonprofits seek funding to invest in technology-driven projects. Although many traditional grant writing skills apply, there are distinct differences in how to approach technology-centric grant applications.

Nonprofit 106

Nonprofit Technology Applications How To 106

TechSoup

DECEMBER 29, 2020

Nonprofits are no exception to this alarming trend, which results in lost productivity, damaged reputations, and serious financial implications. Whether you work in IT or are a nontechnical concerned stakeholder, cyber readiness is must-have for any nonprofit.

Nonprofit 124

Nonprofit Survey Trends Organization 124

TechSoup

JANUARY 19, 2022

In a changing world, many nonprofits are looking to expand their content strategies and find new ways to draw in potential supporters. The beginning of a new year serves as a reset for many individuals and organizations. We look at the ups and downs of the previous year and consider what we might adjust in the months to come.

Nonprofit 94

Nonprofit Trends Strategy Organization 94

TechSoup

AUGUST 19, 2021

The increasingly globalized nature of businesses today — nonprofits included — has created a need for formal contract processes that do not require the signer to be physically present. signNow from airSlate is a great tool that helps nonprofits be more efficient, delight donors and volunteers, and save both paper and money.

Nonprofit 122

Nonprofit Trends Tools 122

TechSoup

JANUARY 7, 2021

And it's no surprise that content has become critical to the marketing and growth of nonprofit organizations. As new technology and digital transformation grows, the way nonprofits relate to their constituents has changed, too. When it comes to marketing, content is king, as they say.

Nonprofit 111

Nonprofit Trends Marketing Organization 111

TechSoup

OCTOBER 20, 2022

Now that we're well into the final quarter of 2022, many nonprofit fundraisers are working to find a fundraising strategy that is flexible enough to respond to COVID and its newest variants while also drawing in donors who are feeling some major Zoom fatigue.

Nonprofit 82

Nonprofit Strategy Marketing 82

TechSoup

SEPTEMBER 21, 2022

When it comes to nonprofit websites, these metrics can help you determine how effective the site is at driving donations, volunteer sign-ups, awareness, or other organizational goals. Key performance indicators (KPIs) are metrics that provide insight into the performance of any given process or tool.

Nonprofit 75

Nonprofit Report Metrics Performance 75

TechSoup

AUGUST 15, 2022

Similar to any business, nonprofits need to adapt to these changes, know where their audience exists online, and provide them with a holistic experience centered around their communication preferences. Marketing channels and platforms are evolving every day, and your audience's behaviors are changing.

Nonprofit 64

Nonprofit Marketing Cloud 64

TechSoup

JUNE 3, 2022

Small nonprofits are often the lifeblood of their communities, providing essential services on very limited budgets with only a few paid team members.

Nonprofit 90

Nonprofit Budget Tools Technology 90

TechSoup

JULY 12, 2022

Nonprofits often don't have the resources of a for-profit business and can be tempted to cut corners by using free, personal accounts to manage their email, document sharing, and other cloud computing services.

Nonprofit 81

Nonprofit Cloud Resources Development 81

Dataiku

DECEMBER 10, 2021

based nonprofit, became a data-driven organization and empowered their volunteers with greater access to analytics. In this article, you will learn about how Cascade Bicycle Club , a U.S.-based

Nonprofit 105

Nonprofit Data Analytics Organization 105

TechSoup

DECEMBER 1, 2021

Working as an attorney in the nonprofit sector requires more than just sharp legal skills. Having the right tools at your disposal can help ease the transition to the nonprofit space and bring value to your organization.

Nonprofit 64

Nonprofit Analytics Organization Data 64

TechSoup

SEPTEMBER 23, 2022

Brightpoint , a community action agency in northeast Indiana, is one of the many nonprofits that were forced to digitize and change their operating models during COVID. Like many others, they faced the challenge of navigating remote communication, fundraising, and paperwork.

Nonprofit 59

Nonprofit 59