Over 500 mobile apps are now using the term ‘metaverse’ to attract new users
TechCrunch
FEBRUARY 3, 2022
A true “metaverse” may not yet exist , but that hasn’t stopped marketers from adopting the buzzword to promote their apps and games on mobile app stores. Startups began to describe themselves as metaverse companies. Gaming platform Roblox was touted as a metaverse frontrunner.
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