Cadoo gets $1.5M to gamify fitness with betting challenges
TechCrunch
JULY 13, 2021
A range of fitness levels are catered to by Cadoo’s challenges (“from daily steps to marathon training”), with some 50 public challenges hosted per week. Others in the space include the likes of HealthyWage (a TC50 company we covered all the way back in 2009!); Runtopia and StepBet, to name a few. .
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