TechSoup
SEPTEMBER 2, 2022
Google Analytics (GA) is a free tool that shows you how people are using your website or app. In this post, you'll find step-by-step instructions to connect your site to GA and some suggestions for a few metrics to track that will provide insights into your site activity.
Strategy Driven
FEBRUARY 23, 2023
To get the most out of your social media marketing, it’s important to monitor key metrics that can help you understand what’s working and what’s not. In this post, we’ll explore some social media metrics that you should be monitoring to improve your content strategy.
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Strategy Driven
MAY 18, 2024
The digital landscape is home to many keywords, each with its own metrics dictating value and competition levels. It involves assigning the right amount of spend to different campaigns and altering these distributions based on performance metrics and market dynamics.
OTS Solutions
NOVEMBER 22, 2018
Analytics, Metrics and Reports. It is also important that you are able to monitor your analytics and metrics, as well as to be able to generate reports. Many of the top CRM programs allow you to integrate various third-party applications to enhance your overall experience.
Strategy Driven
MARCH 29, 2024
Monitoring and Adaptation Regularly monitoring and analyzing SEO performance metrics is crucial for refining strategies and adapting to shifting algorithms. Optimizing Google My Business listings, obtaining local citations, and garnering positive reviews can significantly boost visibility in local search results and attract nearby customers.
Strategy Driven
AUGUST 4, 2021
It’s essential to analyze your campaigns using the appropriate metrics and tools. Focus on the right metrics. Many people fall into the trap of using the wrong metrics to measure the progress of their digital marketing campaigns. Other types of metrics may not directly correlate with your business goals or increasing revenue.
OTS Solutions
MAY 2, 2023
To extract meaningful information from the data you need a system, a model, a framework, or data science and analytics. In this iterative process, you can determine your results in two ways, through metrics and by the qualitative analysis of your business. Encourages Collaboration Minimize human error. Enables software monetization.
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