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Sellscale uses generative AI to create better marketing emails

TechCrunch

SellScale wants to do away with standard “spray and pray” campaigns with a platform that uses generative AI, including GPT-3, to craft more natural sounding, personalized emails at scale. Those emails were able to get 35% conversion rates, so they also started using language models to reach potential advertisers.

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CIOs in transition: 5 tips for landing your next IT leadership job

CIO

Never pass up the opportunity to have a conversation with someone, regardless of their level or area of expertise,” suggests Kevin Miller, CTO of IFS North America. At some point in your career, you’re likely to find yourself in transition, having left an IT leadership job without a new one lined up.

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TechCrunch+ roundup: Ahrefs’ homepage, digital health trends, 2022 marketing predictions

TechCrunch

This week, Bill Taranto, president of Merck’s Global Health Innovation Fund, wrote a TechCrunch+ article that explored six digital health trends his corporate VC fund is tracking as we enter 2022. Full TechCrunch+ articles are only available to members. Between Q1 and Q3 2021, healthcare startups landed $21.3 Walter Thompson.

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Bard: The New ChatGPT Competitor

Apiumhub

Introduction In its constant quest to optimize the user experience in artificial intelligence, Google has introduced Bard, its latest and most advanced conversational system. Although still in an experimental phase, Bard promises to redefine the boundaries of what we expect from an AI system. What is Bard?

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Predictive Lead Scoring: Discovering Best-Fit Prospects with Machine Learning

Altexsoft

B2B sales strategies can be roughly divided into two activities: lead generation and lead conversion. This process is called lead scoring and with access to data analytics, it allows you to predict how much each lead matters with utmost accuracy. You will learn more about how it works and why you should use it in this article.

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Generative AI in Healthcare

Existek

Recent breakthroughs in the field of AI have expressed a great interest in adopting AI-powered solutions across various industries. In this article, we’ll discuss the topic of generative AI in healthcare and how it’s transforming this vital industry. List of the Content What is generative AI?

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Top 10 Insights from HCIC 2023 for Healthcare Marketing Leaders

Perficient

Use AI to your advantage Throughout so many of the sessions we circled around the topic of artificial intelligence (AI) – and for years we have been leveraging it without worry that autocorrect, or grammar check, would take our jobs. If that is understanding how to process data models, find a way to make it work for you.