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The death of identity: Knowing your customer in the age of data privacy

TechCrunch

While these developments threaten to upend how digital marketing is performed today, they signal a necessary, and effective, shift in the ways brands will understand their customers in the future. Brands don’t need to know who; they need to know what and why. Pattern analysis as a way forward.

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10 Trends of Artificial Intelligence (AI) in 2020

iTexico

10 Trends of Artificial Intelligence (AI) in 2020. Artificial Intelligence (AI) has been predictable for decades, probably because the technology was associated with robots. AI can play a role in the development of stories, production, scriptwriting, and even acting. AI-Powered Cybersecurity Systems.

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SoftBank leads cash infusion into AI infrastructure company Pyxis One as it starts year with new name

TechCrunch

Pyxis One, now Pixis , closed on $100 million in Series C funding to continue developing what it touts as “the world’s only contextual codeless AI infrastructure for complete marketing optimization.”. The California-based company was founded three years ago by Shubham A. Mishra, Vrushali Prasade and Hari Valiyath.

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How CIOs use AI to elevate CX services

CIO

Banking on AI Kavin Mistry, head of digital marketing and personalization at TSB Bank, is another executive exploring how AI and machine learning (ML) can boost CX. As these developments continue, and as the firm starts to explore how AI can improve CX, he expects his IT department to work with a range of partners.

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Leveraging Standardization and Automation to Facilitate DevOps Testing in Multi-Code Environments

CIO

DevOps environments give development teams the flexibility and structure needed to drive productivity and implement early and often “shift left” testing to ensure application optimization. From there, development teams should look to automate as many testing processes as possible.

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Tunisian edtech startup GOMYCODE raises $8M to expand across Africa and the Middle East

TechCrunch

His new job was to open a subsidiary for a French open source tech startup and that required hiring developers on the ground. Amine was struggling to find higher web developers,” CEO Yahya Bouhlel told TechCrunch in an interview. “So However, finding a sizable number in Tunis was tough. “At This brings GOMYCODE’s total financing to $8.85

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Archive.ai aims to free marketers from their monotonous workflows

TechCrunch

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.

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