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Capsule gets $1.5M to build ‘super simple’ decentralized social media

TechCrunch

Capsule founder Nadim Kobeissi, a cryptography researcher who previously authored the open-source E2E-encrypted desktop chat app Cryptocat, says they’re on track to put out an MVP this month — once they’ve made a few tweaks to the infrastructure. “The prototype is ready,” he tells TechCrunch.

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TechCrunch+ roundup: Holiday marketing tips, low-cost NFTs, SaaS sprawl study

TechCrunch

Boston-based VC firm OpenView interviewed nearly 600 SaaS companies for its annual pricing survey and the results are in: Automation is taking usage-based pricing (USP) mainstream. In a detailed breakdown of a recent research study, returning contributors Tomer Y. This year, that figure rose to 45%.

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A Guide to Marketing Your Business: 2020 Edition

Strategy Driven

Conduct market research. Research is the basis for any solid plan. One of the best research methods is to look at the competition. Decide on a USP. You have to provide potential customers with a reason to check out the business, and a USP helps to stand out from the crowd. What makes them tick? Pay-per-click ads.

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How to Ensure Your Business is Matching the Progress of Your Industry Rivals

Strategy Driven

Influential methods of heightening your customer retention rate include using customer accounts, starting a loyalty program, engaging with customer comments on social media, collecting feedback and actioning it, and launching a referral program. Luckily, there are several effective ways to do so.

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Building Your Brand: Creating a Unique Identity for Your Niche Ecommerce Business

Strategy Driven

Creating a unique brand identity involves a deep dive into understanding what your business represents, the values it upholds, and the unique selling proposition (USP) it offers. It’s essential to research your market thoroughly, identify the gaps, and tailor your brand to fill those gaps effectively.

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The Ultimate Guide To Make An App Like Clubhouse

Xicom

The Clubhouse is like a wind of change flowing through the social media industry. With social media being the biggest business industry, it seems that none of the existing apps, even the most prominent and influential old players like Facebook, has won so much attention in its initial years. Let’s start! What Is A Clubhouse App?

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GoPuff App Development : The Ultimate Guide Of Features & Cost Analysis

Xicom

Step 1: Do Some Market Research. And, for this, you need to do some homework – “Market Research” with a sheer understanding of your target audience. Step 2: Evaluate Your USP (Unique Selling Point). If you are perplexed about what makes a USP, it can be in terms of features, service, advantages, revenue and much more.