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Brand journalism 101: Tell a Better Story

Women on Business

If you want your company to succeed at brand journalism (aka corporate media gone social), you better know how to tell a good story. Otherwise, be prepared to take a lot of heat from its critics who would be elated to escort “brand journalism” out of 2013 STAT.

Journal 97
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The unsung skill too many IT leaders shortchange

CIO

But full spectrum communication skills — that is, oral, written, and digital/social — are almost as essential, if not more so, when it comes to conveying the value of IT’s work and ensuring adoption of it. Technical skills, for sure. Integration? In many sectors communication strategies are considered and embraced.

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The Theranos fiasco shows how much startup advisory boards matter

TechCrunch

The epic fall from grace of Elizabeth Holmes holds lessons for everybody from CEOs to investors, commercial partners, the media — social or otherwise — and the Silicon Valley hype machine that is always hungry for a new breakout star and unicorn company. Social media is an emerging but increasingly important source of information.

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ChatGPT, Author of The Quixote

O'Reilly Media - Ideas

Copyright was intended to incentivize cultural production: in the era of generative AI, copyright won’t be enough. It’s also about what type of society we want to live in collectively: copyright itself was originally created to incentivize certain modes of cultural production. Remember the context.

ChatGPT 119
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Mastering Leadership Development: A Guide to Elevating Your Leadership Skills

CO2 Business Leadership

Leadership Coaching: Influencing Behavior Change, Social Intelligence, Problem-Solving Leadership coaching stands at the forefront of modern leadership development and skills enhancement. Enhancing Social Intelligence : In the realm of leadership, social intelligence is about understanding and navigating complex interpersonal dynamics.

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AI in Media: Redefining Customer Experience with Immersive Stories

Trigent

AI plays an important role in enhancing the user experience across all the six segments of the Media and Entertainment (M&E) industry: Films & TV, social media, journalism, gaming, music, and sports. AI has a coveted place in social media and journalism too. Enhanced news reporting with robot journalists.

Media 105
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Network after Work

Career Advancement

Sure, he was missing out on the chance to socialize, but it wasn’t really his scene. Over the past couple of decades, many studies have shown a relationship between social drinking, socializing, and higher wages, she told him. Social drinking is a highly effective networking strategy—and even non-drinkers can get in on it.

Network 92