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Maximize value: software transformation or software end-of-life?

Capgemini

Enterprises want to maximize the value of their software product portfolio. While existing and legacy products generate significant revenue for enterprises, their maintenance consumes considerable resources, depleting R&D budgets and limiting opportunities to create new and modernized products that can lead to long-term growth.

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Everseen raises over $70M for AI tech to spot potential retail theft

TechCrunch

In 2007, Alan O’Herlihy, who previously worked with large SAP installations as well as retail, set out to find a way to help retailers minimize “shrinkage,” or where a store has fewer items in stock than in its recorded inventory.

Retail 205
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Starting Your New Business on a Budget

Strategy Driven

There are many ways that you can get your company up and running, even on a budget. If you need to be out there to sell products, start small by going to fairs and markets and going from there. You just finished reading Starting Your New Business on a Budget ! Copyright 2007-2017 by StrategyDriven Enterprises, LLC.

Budget 31
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Storm in the stratosphere: how the cloud will be reshuffled

Erik Bernhardsson

I think this was a real benefit for Snowflake, since a lot of their early customers were banks who care about multi-cloud, but more generally it also expands the market size vs the reach of any cloud vendor. Snowflake's projected 8 2022 research and development costs are 20% of revenue, and their sales and marketing costs are 48%!

Cloud 351
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3 Alternative Marketing Strategies

Strategy Driven

Your business might have the best product or service in the market, but if you aren’t retaining customers, or no one knows your name, then your sales won’t increase (and may even drop). Companies need to undertake a marketing strategy so that consumers are aware that the firm exists, and more importantly, so that the dollars keep rolling in.

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4 Ways To Have A Successful Marketing Campaign

Strategy Driven

A business without a marketing campaign is never going to be as successful as it could be. Your marketing campaign is essential when it comes to gaining more customers and growing your business, and if you don’t spend some time coming up with a campaign that is really going to work for you, you will be wasting the opportunity.

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4 Ways To Have A Successful Marketing Campaign

Strategy Driven

A business without a marketing campaign is never going to be as successful as it could be. Your marketing campaign is essential when it comes to gaining more customers and growing your business, and if you don’t spend some time coming up with a campaign that is really going to work for you, you will be wasting the opportunity.