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What is Digital Accessibility?

Perficient

Secondly, it ensures compliance with accessibility laws and regulations, such as the Americans with Disabilities Act ( ADA ) in the United States and the Web Content Accessibility Guidelines ( WCAG ) globally. Non-compliance with these laws and guidelines can result in legal consequences, such as fines or lawsuits.

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How to Harness Generative AI for Thought-Leadership Content Creation

Perficient

It suggested several audience segments: content marketers and strategists, business owners and entrepreneurs, writers, digital marketing agencies, PR professionals, social media managers and industry analysts. ” It also listed commonly related functions such as copywriting, social media and content strategy.

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Clickonomics Soars: Unraveling the Surge in Cost Per Click Inflation

Perficient

Industry trends: Certain industries or niches may experience higher levels of CPC inflation due to factors specific to their market. For example, industries with high-profit margins or those that rely heavily on digital marketing may witness more significant price increases.

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Appetiser’s co-founders discuss building client relationships and getting to MVP

TechCrunch

Appetiser itself is relatively flat, with a huge focus on data-driven decision-making via iterative testing. This may include design, development and growth, but often it’s also strategy, help with fundraising and more. Why does your strategy require defining a minimum viable product (MVP)? ” What does that mean?

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2023 Global Accessibility Awareness Day

Perficient

Through webinars, workshops, conferences, and other events, participants can learn about innovative techniques, tools, and strategies that promote accessibility in digital environments. Collaboration and Partnerships: GAAD promotes collaboration between individuals, organizations, and communities working towards accessibility.

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The AI Future of Digital Experience Platforms

Perficient

Revolutionary change happens through convergence AI will converge into a number of industries, and digital marketing is no exception. DXP Digital experience platforms have proven that a personalized experience drives higher rates of conversion and overall consumer satisfaction. This is happening today. I believe so.

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Digital Marketing Hot Topics, Trends & Strategic Insights in 2024

Perficient

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.