Remove Advertising Remove Compliance Remove Leadership Remove Marketing
article thumbnail

Navigating ad fraud and consumer privacy abuse in programmatic advertising

TechCrunch

Jalal Nasir is the founder and CEO of Pixalate , a global ad fraud intelligence and marketing compliance platform. Previously, he was one of the early engineers on Amazon’s fraud prevention and risk management team and held various product leadership roles building ad tech and enterprise privacy technologies.

article thumbnail

Growth marketing roundup: cool SaaS, marketing lies, VR ads and more

TechCrunch

holiday calls for a short weekly recap, but we have plenty to share about growth marketing from our coverage over the week. TechCrunch is collecting responses in this survey to find the best growth marketer for founders to work with. Extra Crunch) Can advertising scale in VR? Marketer: Nikita Vorobyev.

VR 257
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Scoring Big: The Intricacies of an Athletic Director Search

N2Growth Blog

Additionally, they must possess a comprehensive knowledge of NCAA regulations, Title IX compliance, and other legal and ethical considerations that impact the athletic program. An effective athletic director must have strong leadership abilities, overseeing the entire athletic department and guiding its staff and athletes.

Sport 94
article thumbnail

Ad Practitioners acquires Knoq to move the startup’s door-to-door marketing approach online

TechCrunch

The company had already pivoted once, shifting focus from political work to commercial marketing. Knoq leadership has already moved to join Ad Practitioners in Puerto Rico, with the rest of the Knoq team set to relocate later this year as well. ” 3 adtech and martech VCs see major opportunities in privacy and compliance.

Marketing 235
article thumbnail

Data-first approach improves audience experiences and drives advertising revenue in the streaming world

Capgemini

After growing 38 percent in 2020, the global VOD market will grow to over $200 billion by 2024. In a span of one year between 2019 and 2020, seven new players launched VOD services in the US market alone, including big names like Apple TV, Disney+, Peacock, and HBOMax. We see six types of battles playing out in the market.

article thumbnail

Author E. Freya Williams has a Message for Tech Leaders

CIO

I was working in advertising when I had my first child and realized that I couldn’t continue selling people stuff they didn’t need for a living. All too often “green” marketing uses tropes that only appeal to a super-green niche. Getting beyond compliance to leadership is where the business benefits are unlocked.

article thumbnail

Be aware: Your company is watching you

TechCrunch

AktivTrak claims it is used by 9,000+ organizations, and that its tool can be used to “Reference detailed logs of user activities and security events to better understand what transpired, when and by whom, while simultaneously providing insights to help ensure compliance.” Screenshot: AktivTrak website ). Don’t quit!

Company 243