Perficient

FEBRUARY 14, 2023

For healthcare and life science organizations, the folks on the front lines manning the phones, answering customer questions and solving issues make a major impact on the patient experience. Plus, let’s face it — they are some of the most empathetic, supportive and easy-going folks around. Contact us today for more information.

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Capgemini

JANUARY 19, 2022

There are more people to serve, and there are more transactions, which means organizations need to build and maintain more relationships, and to fulfill more orders. Based on this understanding, we see marketing as an ecosystem. These are exactly the kinds of insight that Capgemini’s approach to marketing aims to deliver.

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CIO

AUGUST 9, 2023

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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Technical Review Software Review Artificial Inteligence Survey 344

Exadel

AUGUST 18, 2022

71% of customers today expect a personalized approach from businesses they choose, so, you need to adopt a considered one-to-one marketing strategy – not just think ‘mass marketing’. You might be familiar with a model called SOSTAC, – an acronym meaning Situation, Objectives, Strategy, Tactics, Action, and Control.

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Strategy Driven

JULY 11, 2021

Building an effective marketing strategy should be a priority for all business owners. A winning strategy is key for winning new clients and retaining loyal ones alike. Given its importance on the future of your business, it is very easy to overcomplicate your marketing efforts. This reflects the new landscape.

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Digital Marketing Marketing Media Social 49

CIO

MARCH 6, 2024

IT industry researchers believe the biggest impact of gen AI this year will be in customer experience (CX), with organizations using vast amounts of data to communicate with consumers and resolve problems faster. Her firm’s recently released Data Maturity Index suggests many organizations suffer from an AI-induced paralysis.

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Strategy Driven

JUNE 19, 2023

In today’s competitive business landscape, digital marketing plays a crucial role in the success of any company. One such vital aspect is the utilization of a Performance Marketing Management (PMM) agency. Customized Strategy Development Every business is unique, and a one-size-fits-all approach rarely leads to success.

Strategy 41

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Perficient

APRIL 6, 2023

where Jim and Kim talk with Eve Sangenito, principal of digital marketing & customer experience consulting at Perficient. In this episode, they investigate the depths of generative AI and its potential impact on content marketing. Does AI have a place in your content marketing workflow? Don’t panic just yet.

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Strategy Driven

SEPTEMBER 26, 2023

In the ever-evolving landscape of B2B marketing, knowing how to generate B2B leads is crucial to staying competitive. As we step into 2023, the strategies that worked in the past might not yield the same results. In this day and age, digital marketing and digital distribution are the way to go.

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B2B Strategy How To Advertising 38

KitelyTech

JUNE 3, 2020

And, when it comes to ecommerce digital marketing, things have certainly been changed with a policy of isolation and social distancing. Similarly, in terms of digital ecommerce and ecommerce digital marketing, companies like Xbox and Netflix have seen enormous spikes in search interest.

eCommerce 52

eCommerce Strategy Digital Marketing How To 52

CIO

JUNE 22, 2023

Consulting In the consulting industry, technology has become an important tool for making decisions, designing solutions, improving processes, and providing insights on optimizing business strategy. Consulting firms are increasingly turning to tech talent to help build in-house platforms, according to the report from Dice.

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Strategy Driven

JULY 12, 2021

Among other digital and data-driven strategies for business, SEO is a vital aspect that you should incorporate into your broader corporate model. Finally, unless you are a qualified designer, you should hire a digital marketing or professional branding company to develop your corporate identity. Social Media.

Strategy 49

Strategy Artificial Inteligence Digital Marketing Advertising 49

Altexsoft

JULY 5, 2022

Planning your growth strategy isn’t finished once you’ve left the meeting. If you want your business to succeed, you need to review your strategy and make sure it’s all staying on track. There are many factors that go into your growth strategy review process, and you have to find what works for your business. What’s in a review?

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Strategy How To Strategic Planning Meeting 52

Perficient

DECEMBER 13, 2023

Its popularity is largely due to its being free and familiar for most digital marketers and IT professionals. However, as a DXP (Digital Experience Platform) consultant, I believe that WordPress is not the best choice for marketing sites of businesses making close to and over $1 billion in annual revenue.

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PHP Open Source Technical Review Software Review 111

OTS Solutions

MAY 2, 2023

In this blog, we will be discussing what the Digital Transformation process is in business and how Digital Transformation technologies can impact your business growth. Let us understand what Digital Transformation services mean to your business. What is Digital Transformation? What does it do?

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Strategy Driven

OCTOBER 2, 2020

These few strategies should help answer that. Invest in your staff members by organizing training sessions to help them become more adept with their tasks and to make proactive decisions. If you have not done so already, you should make your business’ digital marketing efforts a priority. Expand your locations.

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Strategy Weak Development Team Digital Marketing Media 52

Perficient

JUNE 30, 2023

We were included in IDC’s report as an IT Services Provider, a key segment that IDC defines as organizations that “supply services around technology advice, implementation and integration, management, and support.” Operationalize Your Digital Customer Experience Strategy The future of customer experience is customer obsession.

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Marketing Digital Marketing Report Strategy 52

Altexsoft

OCTOBER 26, 2022

Digital transformation is neither a sprint nor a marathon. So, the question of whether or not organizations need digital transformation is off the table. But to meet the challenges of digital transformation, lead the team, and orchestrate the process, a new position was created — Chief Digital Officer (CDO).

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Strategy Driven

JANUARY 21, 2020

Here are just a few ‘desperate’ digital marketing tactics that could end up annoying consumers, as well as a few tips on what you should do instead. There are many organic ways to build followers – such methods may be much slower and not always guaranteed, but it’s much more honest. Keyword stuffing. Faking reviews.

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Digital Marketing Marketing Media Social 26

N2Growth Blog

JANUARY 11, 2024

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Yet, when carried out adeptly, it results in holistic and sustainable marketing strategies.

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Innovation Sustainability Marketing Strategy 94

Modern CTO

NOVEMBER 5, 2023

Today we’re talking to Liz Cunningham, Vice President, Digital at AMN Healthcare. We discuss Liz’s strategy for keeping her team constantly engaged, the ways in which she studies parallel industries to innovate within her own, and how she and her team are using AI to bring the healthcare staffing field into the future.

Healthcare 52

Healthcare Recruiting Vendor Management Digital Marketing 52

TechCrunch

DECEMBER 9, 2021

Meet Collective , a French startup that wants to redefine what it means to work as a freelancer in development, product design, digital marketing, data strategy and more. Many DAOs (decentralized autonomous organizations) rely on tokens on a blockchain to make important decisions.

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Blockchain Insurance Digital Marketing Government 219

Perficient

JUNE 13, 2024

In the healthcare and life sciences space, good content strategy and content creation are rooted in scientific principles. It’s important for healthcare organizations (HCOs) to influence those decisions among consumers in their service areas. We base our work on key tenets of behavioral science and psychosociology.

Healthcare 40

Healthcare Strategy Marketing Digital Marketing 40

Invid Group

JANUARY 19, 2022

This is an extraordinary method to constantly offer exceptional customer support as well as propose marketing subjects dependent on the customers’ purchasing behavior. Digital Marketing Tools. Analytical tools support data-driven strategy to accomplish business processes. The same goes for your employees.

Technology 98

Technology How To Digital Marketing Analytics 98

Dion Hinchcliffe's Web 2.0 Blog

AUGUST 15, 2017

The reality today is that despite seemingly endless advances and a steady river of emerging technologies , many of the key insights, strategies, and lessons in the digital age have still yet to be discovered. What Are the Top Digital Strategies Today? In other words, most efforts don’t generate unicorn outcomes.

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Strategy Technical Review Insurance Network 52

BrainStation Technology

MAY 2, 2019

Coordinating social media content is an important tenet of any digital marketing strategy. We’ve curated seven businesses with compelling content and engaged audiences to inspire your next Instagram marketing strategy. Ready to ramp up your Instagram strategy? CW Pencil Enterprise. Village Juicery.

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Strategy Company Social Fashion 74

Exadel

SEPTEMBER 14, 2021

Exadel today announced it has acquired Coppei , a Seattle-based digital business strategy and technology consultancy serving global Fortune 500 clients. We find that many large organizations need the strategic direction that consulting offers along with the execution of building digital technologies to drive their mission forward. “We

Software Engineering 91

Software Engineering Artificial Intelligence Artificial Inteligence Digital Marketing 91

TechCrunch

JULY 12, 2021

Big sites have increased their search traffic by 28% year over year, according to GrowthBar ’s organic search data on the 100 most visited sites. ” So, how can you hope to compete if you’re deploying an SEO strategy on one of the billions of smaller sites? Help TechCrunch find the best growth marketers for startups.

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Artificial Intelligence Artificial Inteligence Marketing Media 306

Let's Grow Leaders

DECEMBER 1, 2023

Episode 239: Antonella Pisani, the CEO and founder of Eyeful Media , a digital marketing and consulting firm, joins host David Dye, and discusses the importance of culture, values, and remote culture in leadership. She emphasizes hiring experienced talent and creating an intellectually stimulating environment.

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Culture Media Leadership Authentication 93

Altexsoft

OCTOBER 24, 2022

Organizations use CloudOps as a substitute for the network operations center (NOC), shifting IT operations from on-premises to cloud-based infrastructure. Organizations can manage the provisioning of cloud-based machine instances through self-provisioning or automation. Create an Effective Cloud Migration Strategy.

Organization 40

Organization Disaster Recovery DevOps Artificial Inteligence 40

Strategy Driven

SEPTEMBER 26, 2020

A viral video will help you gain popularity and allow visitors to know how the organization can help them achieve their goals. If your videos are good, you can easily double your organic search traffic. So, if you want to see fantastic results in your startup marketing strategy, then don’t forget to add videos in your plan.

Video 52

Video Strategy Social Software Review 52

Strategy Driven

MARCH 29, 2024

This comprehension forms the basis of effective industrial SEO strategies, allowing businesses to tailor their content and optimization efforts precisely to resonate with their audience and maximize visibility and engagement. Content Creation High-quality, informative content is central to industrial SEO strategies.

Industry 46

Industry Technical Review Case Study Engineering 46

Perficient

SEPTEMBER 12, 2023

In the Art of War, Sun Tzu claimed “Tactics without strategy is the noise before defeat.” ” When it comes to personalization, all too often organizations employ tactics alone, despite a ton of effort being fed into strategic initiatives including customer journey mapping, persona development and user research.

Strategy 52

Strategy Digital Marketing Tools Research 52

TechCrunch

JUNE 25, 2021

He's the co-founder of growth marketing blog Growth Marketing Pro and content generation tool GrowthBar. The good news is you can quickly learn which growth marketing strategies work by studying other companies’ success and adapting it to your own business. Lighting-fast, continuous growth.

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Marketing Company Technical Review Study 231

CIO

FEBRUARY 27, 2023

That blog quickly grew into Blacks in Technology (BIT) Foundation , a global organization working to “stomp the divide” in the tech industry. Obviously, I wasn’t dreaming that it would go up into this international organization. So, he launched a blog to connect with and create a community for Black technologists.

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Technology Conference Programming Course 259

Strategy Driven

MAY 11, 2020

A savvy lawyer invests in effective law firm marketing strategies. In this guide, we’re sharing a couple of ways you can market your firm and create a steady stream of clients. At a time when almost everyone is looking for businesses online, you’d be forgiven for shifting your entire focus to digital marketing.

Marketing 29

Marketing Strategy Digital Marketing Small Business 29

Perficient

JANUARY 30, 2024

We often hear from our payer clients that, due to the highly matrixed nature of health insurance organizations, no one group feels that it truly owns the entire experience of its members. Rather, we see the greatest success when organizations define desired business outcomes then approach technology as a strategic enabler of those goals.

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