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53 Questions Developers Should Ask Innovators

TechEmpower CTO

How will you be taking this to market? eCommerce Does your startup run on a subscription model? Often this ties to marketing support. How do we prioritize internationalization versus getting something to market? How can we leverage AI to get our product to market faster? A Product Manager?

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3 experiments for early-stage founders seeking product-market fit

TechCrunch

Through this work, we’ve discovered a lot about how different founders fulfill their journey of customer discovery and product-market fit. We interviewed three founders from our portfolio, all of whom ran discovery experiments to find their product-market fit at different stages of their company’s development.

Marketing 233
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How to acquire customer research that shapes your go-to-market strategy

TechCrunch

Lucy Heskins is an early-stage startup marketing adviser and the creator of Oh, Blimey , a marketing resource for first-time founders and their teams. She focuses primarily on B2B SaaS as well as product-led startups in the HR and people tech spaces. What triggers your customer to decide your product is the one?

Research 235
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TechCrunch+ roundup: Singapore’s fintech buzz, SaaS slump, amplified marketing strategies

TechCrunch

Enterprise reporter Ron Miller looked back at Taylor’s career to better understand how a one-time Google product manager ended up co-leading one of the world’s most valuable companies. How to execute an amplified marketing strategy. How to execute an amplified marketing strategy. Let’s talk about the SaaS selloff.

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Top Tips on Choosing the Right Fulfillment Company for Your eCommerce Store

Strategy Driven

Whether you are new to the eCommerce world or are a keen investor with some extra money for a new business venture, eCommerce fulfillment is a great business to get involved with. eCommerce is only evolving and growing, and in 2021 alone, it is estimated there could be up to 24 million eCommerce stores around the world.

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How e-commerce brands can outlast this market downturn

TechCrunch

Bennett Carroccio is the co-founder and CEO of Canal , the connected commerce platform transforming the way products are sold online. Bennett Carroccio. Contributor. Share on Twitter. The biggest startups in the world are laying employees off.

Marketing 234
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TechCrunch+ roundup: Down-funnel growth metrics, RIF planning, is e-commerce aggregation over?

TechCrunch

E-commerce aggregators work in much the same way by purchasing smaller brands, then optimizing their manufacturing and sales channels to boost market share. To wit: Five Flute, an issue-tracking platform for hardware product managers, recently raised a $1.2M SAFE note to ramp up its marketing and hire more technical talent.

Metrics 199