TechCrunch+ roundup: PLG handbook, hiring early-stage sales teams, abolishing pro-rata
TechCrunch
MARCH 25, 2022
Her advice skips straight past basic best practices to explain alignment and partnership strategies, recommendations for nurturing community, and other PLG tactics. In a call for industry reform, Kapoor and Chattha suggest replacing pro-rata clauses with performance-based covenants.
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