How to evolve your DTC startup’s data strategy and identify critical metrics
TechCrunch
MAY 17, 2022
Direct-to-consumer companies generate a wealth of raw transactional data that needs to be refined into metrics and dimensions that founders and operators can interpret on a dashboard. At a high level, these tools are excellent for helping you understand what’s happening in your business. Don’t rely on them after you’ve outgrown them.
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