B2B Marketing Metrics Windows 
TechCrunch
MARCH 31, 2023
“If you saw VCs dumping dollars — in a tougher fundraising market, no less — into a technology like AI that you could implement into your own business, why wouldn’t you? . That said, getting it right is likely the most important thing you can do for your business.”
TechCrunch
DECEMBER 9, 2022
“We’re letting the market price this round” is a confident reply, but it’s only appropriate if you’ve actually gathered substantial data points from other investors — and can fire back with a few questions of your own, says Evan Fisher, founder of Unicorn Capital. Image Credits: Rootine (opens in a new window).
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TechCrunch
MAY 5, 2023
As a result, it’s even more important for founders to have a firm handle on the key metrics VCs are likely to consider before saying “yes” or “no.” Depending on the market, landing a new customer can be 5-25 times more expensive than retaining an existing one. if my passport expires in 5 months?
TechCrunch
MARCH 24, 2023
Image Credits: Bryce Durbin/TechCrunch Dear Sophie, My co-founder and I launched a B2B SaaS startup in Poland a few years ago and are now looking to expand in the United States for market access since we have product market fit in a few countries in Europe. Pitch Deck Teardown: Prelaunch.com’s $1.5M
TechCrunch
JUNE 7, 2022
The right coaching and a strong network can help many entrepreneurs land a sizable seed round, but that money reflects investor confidence, not market demand. “Across the board, the variance in metrics is stark,” says Townshend. The guide to great metrics: Product-led principles. Have a great week, Walter Thompson.
TechCrunch
SEPTEMBER 28, 2022
Use predictive marketing to cut CAC at your PLG B2B startup. Image Credits: wragg (opens in a new window) / Getty Images. As a result, marketers tend to make reflexive decisions too early on ad campaigns because they lack sufficient data. ” Use predictive marketing to cut CAC at your PLG B2B startup.
TechCrunch
OCTOBER 8, 2021
No one’s going to tell you when your startup has reached product-market fit — there are no flashing lights, no siren, no balloons falling from the ceiling. Finding product-market fit, from the earliest stages through growth. Image Credits: sorbetto (opens in a new window) / Getty Images. Walter Thompson. yourprotagonist.
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