Butter raises $7M to end ‘accidental’ customer churn due to payment failure
TechCrunch
DECEMBER 1, 2021
It was there that he realized there was an astounding number of subscriptions that failed to renew or even go through to begin with due to payment-related issues. It was a challenge that plagued all B2B subscription and SaaS businesses. where charges are often falsely declined due to being attempted in another country.
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