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To optimize for growth, study your down-funnel metrics

TechCrunch

That’s an extreme example, but it shows why optimizing your growth funnel is crucial in the early days of your company. While leading fleet growth at Postmates, I quickly learned to become numb to remarkable upper-funnel metrics. What to look for when hiring a growth marketing agency. You’ve managed to acquire a million users.

Metrics 226
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What is a Metrics Store?

Perficient

The Essence of a Metric Store: A metric store is a centralized repository designed explicitly for managing metrics definitions and data. Sitting snugly between your upstream data warehouses and downstream business applications, this innovative layer fundamentally transforms how metrics are handled.

Metrics 52
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Business Intelligence Strategy: How to Develop and Document your BI Roadmap

Altexsoft

Business Intelligence is a practice of turning raw data into useful insights. Probably yes, as it’s the most balanced view of the business you can get. Now, let’s talk about your Business Intelligence strategy. establishing Business Intelligence Competency Center that will govern BI software and architecture).

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How Value Stream Management is fueling success at Boeing, Tyson, and Verizon

CIO

The following are a few real-world examples of the gains leading companies are realizing. We have more visibility into metrics that matter in terms of how we work and use our people,” revealed Chelsey Marr, senior director of the Tyson Technology Program Management Office. It’s easy to see constraints from competing priorities.”

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Sport analytics leverage AI and ML to improve the game

CIO

Here are three examples of how international sports organizations are using AI and ML to change the way players and coaches approach their sports. Jamie Capel-Davies, head of science and technical for ITF, says metrics don’t mean much if you can’t communicate them effectively in time to make use of them.

Sport 296
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5 tips for excelling at self-service analytics

CIO

One potential solution to this challenge is to deploy self-service analytics, a type of business intelligence (BI) that enables business users to perform queries and generate reports on their own with little or no help from IT or data specialists. Have a data governance plan as well to validate and keep the metrics clean.

Analytics 342
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What Clean Data Means to Your Business Intelligence and Analytics

Mentormate

With such sophisticated tools, there is the temptation to focus solely on what they can deliver — better business intelligence and analytics. But what’s needed to deliver these things — clean data — is often an afterthought and a company’s first mistake in pursuing optimal business intelligence and analytics.