TechCrunch

AUGUST 11, 2021

Trust wants to give smaller businesses the same advantages that large enterprises have when marketing on digital and social media platforms. The Los Angeles-based company was started in 2019 by a group of five Snap alums working in various roles within Snap’s revenue product strategy business. Trust dashboard.

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TechCrunch

MARCH 2, 2023

Wunderkind , a platform that enables brands to target web visitors through emails, texts and other digital advertising formats, today announced that it raised $76 million in a Series C round led by Neuberger Berman, the financial services company. Indeed, the case against behavioral marketing is stacking up.

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TechCrunch

JANUARY 20, 2021

Fyllo has acquired DataOwl , a company offering marketing and loyalty tools for cannabis retailers. Cannabis marketing company Fyllo acquires CannaRegs for $10M. DataOwl co-founders Dan Hirsch and Vartan Arabyan are joining Fyllo, as is the rest of their team, bringing the company’s total headcount to 110. “By

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TechCrunch

SEPTEMBER 12, 2022

HotelOnline , a Kenya-based Yanolja-backed travel technology scale-up that fashions itself as an e-commerce and digital marketing enabler in the hospitality industry, has acquired HotelPlus, a software provider with clients in 22 countries. We see great potential in the new company, and we look forward to the journey from here.”.

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Strategy Driven

DECEMBER 7, 2022

Do you want to take your digital marketing game to the next level through SEO, social media marketing, and other exciting strategies? The digital marketing volcano has erupted. Now, in order to be a successful small business, you need to have excellent digital marketing strategies in place.

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TechCrunch

FEBRUARY 6, 2023

Breef , a platform that allows brands to manage and service marketing agency projects, today announced that it raised $16 million in a Series A round (an undisclosed portion of which was debt) led by Greycroft with participation from BDMI, UTA.VC, Afterpay’s Touch Ventures and UC Berkeley’s The House Fund.

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KitelyTech

OCTOBER 23, 2020

This is one of the reasons why digital marketing is important for modern companies. . Companies that are not able to keep their physical stores running and profitable can find a way to survive through eCommerce and digital marketing alone. Here is your business’ guide on digital marketing for survival.

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TechCrunch

FEBRUARY 23, 2022

When one public company in a certain sector communicates a difficult quarter, the other companies in the sector tend to see a dip in share price. However, for private companies, it is hard to know exactly why there was an increase in costs last week — was it due to the company’s performance or happening to everyone else, too.

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BrainStation Technology

JANUARY 7, 2020

We’re very happy to announce that we are now accepting applications for BrainStation’s new Digital Marketing Diploma Program ! Designed to transform skill sets and prepare individuals for careers in digital marketing, the 12-week Digital Marketing Diploma Program is available at BrainStation’s state-of-the-art campuses. .

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KitelyTech

FEBRUARY 8, 2022

As a way to both maintain contact with patients and attract new ones, many dentists have begun redesigning their websites and adopting content marketing strategies on social media as a means to grow their practice. This is why dental search engine optimization (or dental SEO) is the most important part of your new digital marketing strategy.

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TechCrunch

NOVEMBER 23, 2021

Mobiz , a South African startup integrating hyper-personalization into mobile marketing, has raised a pre-Series A round of $ 4 million from HAVAÍC, Futuregrowth, Launch Africa, Allan Gray E-Squared Ventures, CapaciTech and Endeavor’s Harvest Fund. and double down on marketing, sales and account management.

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TechCrunch

JANUARY 18, 2022

Pyxis One, now Pixis , closed on $100 million in Series C funding to continue developing what it touts as “the world’s only contextual codeless AI infrastructure for complete marketing optimization.”. The California-based company was founded three years ago by Shubham A. Mishra, Vrushali Prasade and Hari Valiyath.

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KitelyTech

AUGUST 25, 2020

COVID-19 is changing how many companies do business, specifically how they get customers’ attention. To continue to compete for their attention, you need to move your marketing operations online as well. To continue to compete for their attention, you need to move your marketing operations online as well. Blog Posts.

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TechCrunch

DECEMBER 23, 2021

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

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CTOvision

SEPTEMBER 24, 2018

44% growth is huge, especially in a market sized in billions of dollars. Spending on digital marketing grew by 44% last year in the US and Britain to $52 billion, with global spending on “martech” estimated to near a whopping $100 billion.

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Digital Marketing Marketing Study Survey 79

TechCrunch

MARCH 8, 2021

“Microinfluencers” are gaining clout among marketers. The company also plans to build out its Japanese platform and expand into more countries. Before launching Influenxio, Ko spent 15 years working in the digital marketing field, serving as an account manager at Yahoo!

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TechCrunch

JULY 23, 2021

Paystone , a payments and integrated software company, secured another strategic investment this year, this time $23.8 The Canada-based company got its start in 2008 as the payment processing company Zomaron, and rebranded itself as Paystone in 2019. market for the first time and will do a proper launch later this year.

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TechCrunch

JANUARY 7, 2021

In Constantin’s case, this was at his previous tuxedo rental startup Menguin (ultimately acquired by Generation Tux), where he said he had to market a product with a six-to-nine month sales cycle, as customers were usually weighing different options for their weddings. ” Not surprisingly, he got a lot more responses.

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TechCrunch

JANUARY 6, 2022

Marketing makes or breaks a company. 1 thing that I would do to help a company scale massively, it is focusing on marketing. It’s often a “good enough” product paired with killer marketing powered by unique customer insights. The job of a marketer gets more complicated with every channel that emerges.

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TechCrunch

SEPTEMBER 15, 2021

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. In growth marketing, creative is the critical X factor. As we move toward an increasingly privacy-centric world, it is even more necessary for companies to nail down signal early on.

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TechCrunch

AUGUST 17, 2021

Growth marketing is often misconceived as a set of tactics when it’s much more: It is a process that startups need to put in place in their early days that will scale as their customer base and internal teams grow. ” (If you too have growth marketers to recommend, please fill out the survey !). If you are in the U.K.,

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TechCrunch

OCTOBER 8, 2021

Ryan Narod leads marketing at Mutiny , a no-code AI platform that helps marketers convert their top-of-funnel demand into revenue, without engineers. The fastest-growing companies show each visitor the most relevant content to immediately signal that they are a good fit and worth further investigation. Ryan Narod. Contributor.

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Strategy Driven

MARCH 1, 2021

The world of digital marketing is full of terms, some that may sound completely alien to those who are not used to the jargon of this world (such as, for example, KPI). If you personally saw a phrase like “ SEO Austin ,” you would know right away that it has something to do with digital marketing. Conclusion.

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Digital Marketing Marketing KPI Weak Development Team 33

CTOvision

SEPTEMBER 25, 2015

Real-time digital marketing software company announces new funding from multiple strategic investors. DENVER – September 24, 2015 – Real-time digital marketing software company Wayin has secured $15.4 Wayin Raises $15.4 Million to Offer Brands the Provable Power to Persuade and Engage Consumers.

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Digital Marketing Marketing Technology Authentication 114

Strategy Driven

JULY 11, 2021

Building an effective marketing strategy should be a priority for all business owners. Given its importance on the future of your business, it is very easy to overcomplicate your marketing efforts. Working with a professional SEO company to get your business on the first page of the SERPs will bring a huge increase in traffic.

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Digital Marketing Marketing Media Social 48

Zensar

OCTOBER 22, 2018

For B2C companies with relatively small purchase cycles, digital marketing can often help reap quick rewards. Challenge associated: Longer purchase cycles and multiple touchpoints with prospects evolving over the longer run, managing the digital journey becomes complex and challenging.

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Digital Marketing Marketing Enterprise B2C 40

TechCrunch

NOVEMBER 15, 2021

Or, they could use the funds to kick-start their 2022 marketing efforts. ” “People really do come back from the holidays looking for new tools, new experiences, new ways to do things,” said Tracey Wallace, director of marketing at MarketerHire. Help TechCrunch find the best growth marketers for startups.

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CEO Insider

OCTOBER 7, 2021

Over the past year, COVID has forced businesses to alter the way they market their services and themselves. Companies were forced to embrace the digital space as more and more customers spent time surfing the internet and social media while the nation was on lockdown.

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TechCrunch

JUNE 9, 2022

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. But there’s been a lot of belt tightening since then.

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TechCrunch

FEBRUARY 21, 2023

Caroline Hogan Contributor Share on Twitter Caroline Hogan is senior director of vendor marketing at Gartner Digital Markets , where she helps software providers accelerate growth. But businesses are changing where, how and why they invest in technology.

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Strategy Driven

APRIL 22, 2021

Many businesses have identified the opportunity and are working to strengthen digital marketing activities. The way in which we used to market traditionally is changing, in all areas. The way in which we used to market traditionally is changing, in all areas. How does digital transformation serve us?

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Modern CTO

APRIL 18, 2024

He is currently enrolled in Kellogg Executive Education’s Chief Digital Officer Program specializing in digital marketing strategies via data, automation, AI & analytics, design thinking, and energizing people for performance. Frank earned a bachelor’s degree in management information systems from Bradley University.

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Network Company Culture Digital Marketing 62

TechCrunch

MARCH 25, 2021

Digital House , a Buenos Aires-based edtech focused on developing tech talent through immersive remote courses, announced today it has raised more than $50 million in new funding. Since it first launched its classes in March 2016, the company has seen a 118% CAGR in revenues and a 145% CAGR in students. Image Credits: Digital House.

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TechCrunch

AUGUST 9, 2022

Convertedin , an Egyptian startup that operates a marketing operating system for e-commerce brands, has raised $3 million in a seed round led by Saudi Arabia-headquartered Merak Capital. The company, in a statement, said it plans to utilize the funds for strategic hiring and further development of its platform. or Europe markets.”

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Kaseya

DECEMBER 30, 2022

When there are signs that the economy may be slowing, marketing is one area that managed service providers (MSPs) and other business leaders may want to consider doubling down on. The market for MSPs in recent years has been favorable. According to one report , the global market for managed services is expected to reach $354.8

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TechCrunch

JUNE 8, 2022

The e-commerce market is on track to pass $ 5.5 It’s not disclosing its valuation but sources close to the company tell me it is now in the region of $800 million. . Now, it has shifted its target customer, and the tools it’s building, more specifically to the e-commerce vertical and the marketing that they undertake.

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Strategy Driven

APRIL 17, 2024

With the increasing prevalence of remote work, companies are reevaluating their traditional hiring practices and exploring alternative approaches to meet their staffing needs. One such approach that is gaining traction is partnering with outsourcing companies to leverage remote talent.

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