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How to evolve your DTC startup’s data strategy and identify critical metrics

TechCrunch

Direct-to-consumer companies generate a wealth of raw transactional data that needs to be refined into metrics and dimensions that founders and operators can interpret on a dashboard. But in our experience, we’ve learned that you’ll inevitably find yourself asking questions that your off-the-shelf extensions simply can’t answer.

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Your Generative AI strategy could use a startup’s touch

CIO

The companies that harness GenAI are the companies that we believe are going to disrupt their industries,” said Mindy Cancila, vice president of corporate strategy at Dell Technologies, on a recent CXO Spice webcast. What are your metrics for success? Build intentionally—like you’re betting the company on it—even if you’re not.

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Bandit ML helps e-commerce businesses present the most effective offer to each shopper

TechCrunch

Conti (who founded the company with Lionel Vital and Joseph Gilley) is a former Uber software engineer and researcher himself. Conti said the platform has been used to send millions of dollars’ worth of promotions since July, with one clothing company seeing a 20% increase in net revenue. It also raised a $1.32

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Low code/no code tools reap IT benefits—with caveats

CIO

Financial technology and services company Fidelity National Information Services (FIS) uses the low code WaveMaker to develop the user interfaces for the customer-facing applications it builds for its bank customers, using APIs to connect those applications to the customer’s or FIS’ back-end systems.

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Valence raises $25M to track team performance with continuous reviews

TechCrunch

Co-founder and CEO Parker Mitchell said that the tranche will be used to triple the size of the company’s team to 75, expand its sales footprint (particularly in Europe), and build out Valence’s product team. What constitutes a “teamwork platform,” exactly? Image Credits: Valence.

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CaptivateIQ raises $46M for its no-code sales commissions platform

TechCrunch

CaptivateIQ , which has developed a no-code platform to help companies design customized sales commission plans, has raised $46 million in a Series B round led by Accel. We typically see conversations start with teams that have a minimum of 25 sales people, though we easily serve enterprises and public companies as well.”.

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Spend management space sees a large raise, and layoffs, in the same week

TechCrunch

This will include everything from funding rounds to trends to an analysis of a particular space to hot takes on a particular company or phenomenon. This will include everything from funding rounds to trends to an analysis of a particular space to hot takes on a particular company or phenomenon. Welcome to The Interchange !

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