article thumbnail

A Model for Expanding Your Business into Foreign Markets

Harvard Business Review

It used to be thought that globalization would flatten out cultural differences among countries and regions of the world, making it easier than ever for companies to move into foreign markets.

Marketing 121
article thumbnail

How to build a successful agile development culture – and why your business needs one

CIO

In this article, Mik explains common misconceptions about agile development and how to properly apply and develop an agile culture. Surrendering to the process When building an agile culture, businesses and IT leaders should be ready to accept that there is uncertainty in any software project. To learn more, visit us here.

Agile 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

TechCrunch+ roundup: Ahrefs’ homepage, digital health trends, 2022 marketing predictions

TechCrunch

This week, Bill Taranto, president of Merck’s Global Health Innovation Fund, wrote a TechCrunch+ article that explored six digital health trends his corporate VC fund is tracking as we enter 2022. Full TechCrunch+ articles are only available to members. Kate Adams, SVP of marketing, Validity. Shane Hegde, founder and CEO, Air.

Trends 278
article thumbnail

Article: Innovation Startups Modeling Agile Culture

InfoQ Culture Methods

To be agile is to adapt to today's market. To mix the power of the data and the importance of people to offer business intelligence is a key point nowadays. The result is not only the most imporant thing, the way you do it more important. By Alejandro Ruiz.

Agile 129
article thumbnail

Through the Looking Glass: How Hiring For ‘Cultural Fit’ Works In A Remote World

Hacker Earth Developers Blog

Remote Work Culture: ‘Cultural Fit’ Hiring. ’ When companies hire for ‘cultural fit,’ they’re doing the same thing on an organizational level. Monolithic Company Culture is Less Important During WFH. Regardless of your company culture before COVID-19, that culture is probably very different today.

Culture 246
article thumbnail

TechCrunch+ roundup: Revisit your marketing stack, pitch deck teardown, after the acquisition

TechCrunch

Treasury Secretary Janet Yellen said the economy is “in a period of transition,” on the grounds that “we have a very strong labor market. Marketing can’t cure everything that ails a company, but it is the easiest channel to make iterative changes that produce immediate results. Last month, U.S. yourprotagonist.

Marketing 220
article thumbnail

How To Do Tech Recruitment Marketing Efficiently?

Hacker Earth Developers Blog

Also, good talent acquisition software provides a recruitment marketing platform for your recruiting team to efficiently source, attract, engage, and hire the best suitable candidates. Let’s understand what tech recruitment is and how to market it. This recruitment automation software also helps in recruitment marketing.