TechCrunch
NOVEMBER 3, 2021
When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.
Strategy Driven
JUNE 16, 2021
However, digital marketing has taken over traditional marketing channels, and any business that wishes to remain competitive must adopt internet marketing. The following digital marketing guidelines will lead you to the right customers, increase your sales, and expand your business.
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CIO
MARCH 6, 2024
Banking on AI Kavin Mistry, head of digital marketing and personalization at TSB Bank, is another executive exploring how AI and machine learning (ML) can boost CX. As these developments continue, and as the firm starts to explore how AI can improve CX, he expects his IT department to work with a range of partners.
TechCrunch
SEPTEMBER 30, 2021
He started his career at Rocket Internet before holding various growth roles across Europe. Typically, for a seed-stage company, everything is developed in a more or less ad-hoc manner. At the Series A stage, it’s more about developing repeatable processes. Repeatable process. Predictable process. Image Credits: Knight Capital.
TechCrunch
DECEMBER 14, 2021
Kenyan startup Wowzi has secured new funding to expand the reach of its platform, which turns social media users into brand influencers, to West and Southern Africa — as it taps the increasing usage of social sites across the continent driven by the proliferation of smartphones and a deepening internet penetration.
Strategy Driven
NOVEMBER 7, 2021
American business owners and entrepreneurs spend around $400 billion on digital marketing annually. Most business owners are adamant about getting a great return on their marketing investments. The only way to accomplish this goal is by optimizing your marketing campaigns based on data and consumer behavior.
Strategy Driven
APRIL 20, 2021
There is a lot that needs to be considered when it comes to digital marketing today! At the end of the day, these old websites had no consideration for new digital platforms, such as mobile internet. If you want to make sure that your business stands out from the crowd, there are a number of things you must do.
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