TechCrunch

SEPTEMBER 15, 2022

Rephrase.ai, a self-described synthetic media production platform, today announced that it raised $10.6 That proved to be too ambitious, so instead, the Rephrase team developed an AI system that creates avatars of human actors by mapping their faces, synchronizing their lip movements, and mimicking the tone and tenor of their voices.

Media 181

Media Video Film Policies 181

TechCrunch

SEPTEMBER 29, 2022

Regie.ai , a startup using OpenAI’s GPT-3 text-generating system to create sales and marketing content for brands, today announced that it raised $10 million in Series A funding led by Scale Venture Partners with participation from Foundation Capital, South Park Commons, Day One Ventures and prominent angel investors.

Marketing 233

Marketing Generative AI Media Education 233

CIO

JULY 6, 2023

Scarcely is an institution as important to a nation as a competent and impartial media house. The media conglomerate completed a hundred years in 2022. I then moved to Wipro Technologies, where I was fortunate to work on product development for leading OEMs like Motorola, Toshiba, Microsoft, Fujitsu, Cisco etc.

Media 236

Media CTO Technical Review B2C 236

TechCrunch

AUGUST 21, 2022

The Noida-headquartered startup has been attempting to solve this with an eponymous newsletter and podcast where it curates, produces and discusses what they argue are the most important developments from the world of business, technology, economy and policy. Everybody talks about this total addressable market, right?

Media 211

Media Sport Policies Journal 211

TechCrunch

FEBRUARY 6, 2023

Breef , a platform that allows brands to manage and service marketing agency projects, today announced that it raised $16 million in a Series A round (an undisclosed portion of which was debt) led by Greycroft with participation from BDMI, UTA.VC, Afterpay’s Touch Ventures and UC Berkeley’s The House Fund.

Marketing 209

Marketing Media Digital Marketing Project Management 209

Strategy Driven

MARCH 2, 2024

Social media marketing. As for getting it right with social media, there’s one tactic that has emerged as a powerful weapon: influencer marketing. This is evidenced by the following statistic : In 2023, over 80% of marketers had a budget dedicated solely to influencer marketing.

Media 39

Media Social Marketing Strategy 39

TechCrunch

MARCH 9, 2021

That’s now been topped up with seed financing to get a prototype to market later this month. ” Cryptocat author gets insanely fast backing to build P2P tech for social media. As we reported in January , the idea for Capsule started with a tweet that almost immediately pulled in a pre-seed raise of $100k.

Media 246

Media Social Blockchain USP 246

TechCrunch

DECEMBER 6, 2022

Everyone who has email knows what a canned marketing email sounds like (and has probably deleted tons of them). For sales development representatives, automated emails are necessary to create the volume of outbound inquiries they need to get a decent number of leads. We don’t want to be another tool to their dozens,” he said.

Generative AI 225

Generative AI Marketing Weak Development Team Artificial Inteligence 225

TechCrunch

JUNE 30, 2022

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. ” It’s true that product development is risky. to start Black Swan. .”

Social 219

Social Media Technical Review Trends 219

TechCrunch

JUNE 9, 2022

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. But there’s been a lot of belt tightening since then.

Budget 228

Budget Survey Marketing B2B 228

TechCrunch

NOVEMBER 3, 2021

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew. Kwan Kim recently joined Archive.ai

Marketing 217

Marketing Technical Review Digital Marketing Artificial Inteligence 217

TechCrunch

JANUARY 19, 2021

Deep tech startups develop cutting-edge innovations with the power to truly revolutionize society. The founding team members at these companies often come from deeply technical backgrounds, which powers rapid product progress but can create bottlenecks on the go-to-market side. When to hire the marketing team. Go-to-market.

Marketing 279

Marketing Company Strategy Industry 279

TechCrunch

JULY 15, 2021

Influencer marketing is one of the fastest-growing and one of the most impactful media channels today. Marketers have now realized that their customers trust the recommendations of people they relate with. AIfluence is a two-year-old startup with an AI-driven influencer marketing approach to measuring these campaigns.

Marketing 244

Marketing Advertising Media Travel 244

TechCrunch

APRIL 1, 2021

Holler , described by founder and CEO Travis Montaque as “a conversational media company,” just announced that it’s raised $36 million in Series B funding. You may not know what conversational media is, but there’s a decent chance you’ve used Holler’s technology. ” Image Credits: Holler.

Media 231

Media Advertising Windows Metrics 231

TechCrunch

MARCH 7, 2023

“Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” Khoury says he was inspired to found Soci by the dearth of options for brands to manage their presence across digital marketing channels.

Marketing 234

Marketing Technical Review Systems Review Digital Marketing 234

Hacker Earth Developers Blog

DECEMBER 19, 2022

Also, good talent acquisition software provides a recruitment marketing platform for your recruiting team to efficiently source, attract, engage, and hire the best suitable candidates. Let’s understand what tech recruitment is and how to market it. This recruitment automation software also helps in recruitment marketing.

Recruiting 130

Recruiting Technical Review Marketing How To 130

TechCrunch

FEBRUARY 22, 2022

In one of the more recent developments, a language learning app called EWA — which has built a media-based approach to language acquisition, with excerpts from films and TV, and books, to familiarize learners with vocabulary and speaking — has passed 51 million downloads and picked up 3.5

Media 234

Media Film Education Social 234

O'Reilly Media - Ideas

MAY 14, 2024

Marketing teams have been using machine learning for more than a decade. In the early days of Big Data, it was common to hear people say that marketing was Data’s killer app. People have used tools ever since we lived in caves, and AI is just another tool that marketing and sales can use to become more productive. 6Sense is not.

Marketing 95

Marketing Artificial Inteligence Generative AI ChatGPT 95

CIO

APRIL 14, 2023

With this in mind, here are six best practices to develop a corporate use policy for generative AI. Involve all relevant stakeholders across your organization – This may include HR, legal, sales, marketing, business development, operations, and IT. This may include developing training videos and hosting live sessions.

Generative AI 291

Generative AI Policies Artificial Inteligence Development 291

Kaseya

OCTOBER 7, 2022

Social media marketing looks so simple, doesn’t it? If things were that easy, Powered Services Pro and third-party marketing agencies wouldn’t exist. If you aren’t seeing the value in social media, there may be a few mistakes you’re making. Social media is a two-way street, and many MSPs forget that.

Media 104

Media Social Video Marketing 104

TechCrunch

APRIL 27, 2021

TechCrunch’s Early Stage 2021 is back for part two of our bootcamp-for-entrepreneurs event, with a focus on marketing and fundraising. Earned media, aka the kind of exposure you get from a TechCrunch article, is a key element of any startup’s marketing strategy. Image Credits: Rsquared Communications. and Canada.

Media 162

Media Strategy How To B2B 162

TechCrunch

DECEMBER 23, 2021

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

Marketing 324

Marketing B2B Weak Development Team Analytics 324

NeverFriday

MARCH 8, 2018

Haven’t posted about marketing in a while so here’s a good one: Someone spent thousands of dollars on buying things just to be able to post about them on Instagram. Collectible marketing, badges, gamification. It looks like the marketing around collecting badges and gamification works! Check the ROI.

Media 157

Media Social Marketing eCommerce 157

TechCrunch

JUNE 4, 2021

But, thanks to TC Early Stage 2021: Marketing and Fundraising on July 8-9, you don’t have to reinvent the freakin’ wheel. They’ll host a series of interactive Q&A sessions focused on essential topics, like pitch development, fundraising, brand building, growth marketing and more. Take a peek at the agenda. Register today !

Marketing 183

Marketing Media Case Study Virtualization 183

Strategy Driven

AUGUST 3, 2023

Social media is part of daily life for literally billions of people in 2023. These days, they realize it can be an integral part of their marketing strategies. You might reach out to a digital marketing agency in Utah if you’re not sure how to utilize social media to help your company on your own.

Media 45

Media Social Marketing Digital Marketing 45

TechCrunch

MAY 10, 2022

“By 2024, 60% of the data used for the development of AI and analytics projects will be synthetically generated.” We are repeating this quote here despite its ubiquity because it says a lot about the total addressable market of synthetic data. Last but not least is the time horizon. The tip of the iceberg. ”

Marketing 199

Marketing Data Artificial Inteligence Machine Learning 199

TechCrunch

MAY 12, 2021

The digital media industry often talks about how much influence, dominance and power entities like Google and Facebook have. However, there’s more beneath the surface that strengthens the grip these companies have on both app developers and publishers alike. The state of SDK adoption.

Development 206

Development Tourism Digital Marketing Software Development 206

TechCrunch

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If At the time, it was doing Facebook media buying for e-commerce companies.

Performance 242

Performance Marketing Data Video 242

TechCrunch

JULY 2, 2021

TechCrunch is trying to help you find the best growth marketer to work with through founder recommendations that we get in this survey. This week we talked to Kathleen Estreich and Emily Kramer of new growth advising firm MKT1 and veteran designer Scott Tong, and published a pair of articles by growth marketing agency Demand Curve.

Marketing 212

Marketing Case Study Survey Study 212

TechCrunch

JANUARY 21, 2022

Once you have even the smallest amount of traction or market adoption, consider setting up Japanese-language mention tracking. Our first user was a developer at one of Japan’s largest emerging tech companies. As much as companies want to “be in Japan,” they don’t always spend enough time in the country.

Marketing 249

Marketing Social Hardware Sustainability 249

TechCrunch

JULY 13, 2021

Impact runs what it calls a “partnership cloud” — somewhat akin to a “marketing cloud” — that it targets at what it terms the “partnership economy.” ” Impact has seen a big boom with the rise and increasing ubiquity of influencer marketing and spon-con. billion valuation.

Marketing 246

Marketing Advertising Media Social 246

Hacker Earth Developers Blog

DECEMBER 4, 2022

Following the epidemic, the necessity to develop a strong brand became more important than ever. The IT talent market is becoming increasingly competitive as more organizations are embracing remote working and rapid technological adoption. Many renowned businesses use employer branding as an employer branding marketing strategy.

Recruiting 130

Recruiting Technical Review Marketing Culture 130

Openxcell

SEPTEMBER 3, 2023

Forbes reports that the number of people using social media worldwide has reached 4.9 Over the last few years, social media has evolved from being primarily a communication channel and entertainment platform to marketing and growing businesses, contributing to significant social and political discussions. billion in 2023.

Media 52

Media Social How To UI/UX 52

CIO

MAY 27, 2024

Map out a tech-driven strategy Nothing happens without a plan, and for a company’s IT organization with growth on its mind, this means developing an effective tech-driven growth strategy. A rigorous analysis will invariably reveal that technology has fundamentally altered how they should think about their competition.

Healthcare 236

Healthcare Strategy Industry Media 236

TechCrunch

JULY 15, 2021

It is developing a platform and Heatic sensors that detect someone’s body heat anonymously to determine occupancy, headcount and activity. Co-founders Honghao Deng and Jiani Zeng, who spun Butlr out of the MIT Media Lab in 2019, refer to their technology as “Alexa for spatial.” The assisted living market is huge,” Deng added.

Technical Review 267

Technical Review Real Estate Technology Wireless 267

TechCrunch

MAY 18, 2021

Growth and marketing expert Susan Su is joining us at TC Early Stage in July to lead a session on key strategies for finding the right users in 2021. She’ll go over how to test and bootstrap early on, develop basic frameworks for growth and how to adapt your approach for each marketing channel as they evolve.

Marketing 198

Marketing Education Media Strategy 198

TechCrunch

NOVEMBER 30, 2021

American Sports Exchange (ASX Sports), just signed a deal with New Zealand digital media company RugbyPass to use its data to allow fans to participate in ASX’s virtual stock market for rugby games. states, particularly large markets like New York, look to legalize sports betting. . which has 8.8 according to Power. .

Sport 219

Sport Marketing Games Virtualization 219