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Soci raises $120M in debt and equity to grow its marketing management platform

TechCrunch

“Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” ” Khoury has a colorful background. ” Khoury has a colorful background.

Marketing 234
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UK’s Big Tech regulator ‘to boost switching, cut killer acquisitions’

TechCrunch

However the government still hasn’t confirmed exactly when it expects to legislate to empower the Digital Markets Unit (DMU) — saying only that it will introduce legislation to put it on a statutory footing “in due course.” UK to set up ‘pro-competition’ regulator to put limits on big tech.

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What is digital transformation? A necessary disruption

CIO

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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7 Best AI Interview Tools 2024

The Crazy Programmer

Luckily, technology provides some of the most innovative solutions that will help the candidates to prepare efficiently for their important day. aims to prepare candidates using an AI-driven approach, evaluating different aspects like speech clarity, technical knowledge, and soft skills. Interviewer.ai Interviewer.ai

Tools 147
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Enhance Your Business with Innovative Marketing Technology

Exadel

Marketing technology is there to assist companies in promoting their products and services more effectively. Traditionally, marketers would invest in a CMS or custom software development, but, with time, consumer expectations have grown, requiring unique, personalized experiences. Previous article.

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5 ways to seize the opportunities created by recent chaos in ad tech

TechCrunch

Most recently, media technology stocks have become highly volatile for a host of reasons. While many marketers are reallocating budget away from these platforms, and prioritizing more stable channels like Google Adwords and Amazon Marketing, there are always new opportunities born of shifts in the market.

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How Developers and Marketing Teams Can Work Together?

The Crazy Programmer

The disconnect between marketing and the dev team is one that pops up time and time again. Fortunately, there are many ways devs and marketers can come together. Understanding Technical Challenges. Marketers are “ideas” people and tend to focus on quality communication that creates an emotional response with leads and customers.

Marketing 162