CIO
APRIL 16, 2024
Jason Snyder faces the same challenge nearly all CIOs encounter when looking to fill open positions: a tight labor market, where fierce competition for workers has meant months-long vacancies. Some researchers and tech leaders are using the strategy. The strategy moves away, to varying degrees, from using job titles.
CIO
JANUARY 24, 2024
Organizations can’t afford to mess up their data strategies, because too much is at stake in the digital economy. Unfortunately, the road to data strategy success is fraught with challenges, so CIOs and other technology leaders need to plan and execute carefully. Here are some data strategy mistakes IT leaders would be wise to avoid.
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CIO
APRIL 1, 2024
There is a ton of competitive pressure to move fast, because those who can do things quicker, better, faster are the ones winning the market share,” says Ricardo Madan, senior vice president of TEKsystems Global Services. Here veteran IT leaders and advisers offer eight strategies to speed up IT modernization.
CIO
APRIL 24, 2024
As we moved from transaction to integration, we began to translate customer thoughts into a comprehensive go-to-market strategy for VMware Cloud Foundation, or VCF. Early in this process, I concluded that the previous go-to-market model was too complex and costly for VMware and its customers.
Advertiser: ZoomInfo
Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” On the surface, this is an accurate statement.
CIO
OCTOBER 12, 2023
You require a strategy for efficient, productive, and responsible corporate use. The companies that harness GenAI are the companies that we believe are going to disrupt their industries,” said Mindy Cancila, vice president of corporate strategy at Dell Technologies, on a recent CXO Spice webcast. These tips will help you get started.
The Crazy Programmer
FEBRUARY 23, 2023
It’s Freedom of Creativity Many people think you need A’s in math to program. Programming is more about logic and creativity. With programming skills comes the opportunity to create a product from scratch or implement an idea – an application, a website, a program – the way you need it.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.
Advertiser: Data Robot
As enterprises evolve their AI from pilot programs to an integral part of their tech strategy, the scope of AI expands from core data science teams to business, software development, enterprise architecture, and IT ops teams. The Forrester Wave™ evaluates Leaders, Strong Performers, Contenders, and Challengers.
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Evolve beyond account-based marketing and create a hyper-personalized approach that considers stakeholders as individuals. Learn 8 strategies to use data and technology to create scalable yet personalized ABM programs. Download the guide.
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