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Metigy gets $20 million AUD to making online marketing easier for SMEs

TechCrunch

Metigy , a marketing platform created to help small businesses automate more of the decision making in their online ad campaigns, has raised a Series B of $20 million AUD (about $14.6 ” Fairfull and other members of Metigy’s founding team previously worked at We Are Social, a global creative agency. million USD).

Marketing 260
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Key Considerations for Small Businesses: What You Need to Know

Strategy Driven

Thriving in the dynamic landscape of small business requires a keen understanding of essential elements. From establishing a digital footprint to mastering customer interaction, here are crucial insights that every small business should grasp. Develop a comprehensive budget covering startup costs and ongoing expenses.

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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

Haven’t posted about marketing in a while so here’s a good one: Someone spent thousands of dollars on buying things just to be able to post about them on Instagram. Invest in your business, consider the ROI. Collectible marketing, badges, gamification. Don’t have the resources for social media marketing?

Media 157
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How to Effectively Market Your Small Business

Strategy Driven

Without the proper marketing, most startups and small businesses will be doomed to fail. Making sure that your product or service falls on the right ears is a crucial part of any successful business plan. Complete Your Market Research. Knowing your market is always the starting block for any marketing campaign.

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Accelerate Your Small Business Growth With These Simple Tips

Strategy Driven

Starting a small business has become less challenging in recent years. By March 2021, the number of small businesses in the US shot up to over 31.7 Small business owners now make up about half of the private sector’s workforce. So, how can you position your small business to accelerate growth and stand out?

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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

Starting your own small business can be daunting. While naming your business and creating a logo is important, ever wondered how determining your business structure or crafting a detailed marketing strategy might affect your business? Brainstorm ideas with your team or search business name ideas on the web.

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Headless commerce company fabric sews up unicorn milestone following new round

TechCrunch

While similar companies target small businesses, fabric is going after bigger brands that have difficulty creating good online stores, in part because they are running their online commerce via mega, monolithic legacy software that CEO Faisal Masud said “anchors them into draconian platforms.”. I feel the timing is important for us.

Company 231