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Key Considerations for Small Businesses: What You Need to Know

Strategy Driven

Thriving in the dynamic landscape of small business requires a keen understanding of essential elements. From establishing a digital footprint to mastering customer interaction, here are crucial insights that every small business should grasp. Develop a comprehensive budget covering startup costs and ongoing expenses.

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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

Don’t have the resources for social media marketing? Reply and converse on social networks to boost your brand’s visibility. If you’re a solopreneur or a one-person business, you may not have the resources to buy advertising on Instagram or Facebook to find leads. Check the ROI.

Media 157
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Daily Crunch: Citing slow growth and desire to be ‘at the forefront of the AI era,’ Dropbox CEO lays off 500

TechCrunch

If you’re still on the fence about whether you want to come along to Disrupt, we’ve got you covered: There’s a Disrupt pass for every role and budget. Batten the hatches : Bastion is an all-in-one cybersecurity solution for small businesses, Romain writes. Those days, they just keep on coming. Connie has the full story.

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Big Thinking for Small Business

Women on Business

Your budget may have limitations, but your imagination doesn’t, so just because you own a small business doesn’t mean you’re off the hook for big thinking. Get to know your local and regional media outlets, and adopt a mantra of “research, network and pitch.” Or, big execution. Need a tangible?

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Don’t Miss These 5 Ingredients For A Successful Online Company

Strategy Driven

So, if you don’t have SEO then customers won’t be able to find your business online at all. Affordable SEO services for small businesses are available and can be highly useful to you. An example would be how businesses handle quotes for services that they offer.

Company 40
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Tech News Roundup March 18

CTOvision

Hands-On with Eastwind Networks’ Active Breach Detection. New research says video-gaming kids are smarter and more social. 3B IT modernization fund left out of House Budget Resolution - FCW.com. GSA launches acquisition planning tool for small businesses - GCN.com. Who will be New Zealand's next Governor-General?

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The True Cost of Cybersecurity Incidents: The Problem

Palo Alto Networks

In this article, Palo Alto Networks Principal Consultant, LeeAnne Pelzer, explores some of the less frequently considered cost of cybersecurity factors that are embedded within the modern cybersecurity incident, as well as ways organizations can financially benefit in the long-term by proactively investing in their cybersecurity.