TechCrunch

JANUARY 29, 2021

Chefclub has been building a major media brand on social media platforms. It has attracted a huge audience that doesn’t look bad next to well-funded media brands Tastemade and Tasty. Finally, the startup plans to enter a new market — consumer-packaged goods. That’s why having Groupe SEB as an investor makes sense.

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TechCrunch

JUNE 30, 2022

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. market share and supporting product development, according to King. ”

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Kaseya

JANUARY 27, 2023

Managed service providers (MSPs) are increasingly investing in social media as part of their digital marketing strategies and for good reason. Between 2021 and 2022, social media users increased by more than 10%, with users spending an average of 2 hours and 27 minutes between messaging apps and social media platforms.

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TechCrunch

NOVEMBER 1, 2022

You’ll still need to figure out how to acquire customers, find the best talent, build an incredible product, assemble a great advisory board and get to product-market fit.”. These founders landed early checks by being savvy about social media. (L-R) ” These founders landed early checks by being savvy about social media.

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TechSoup

DECEMBER 1, 2022

In our increasingly interconnected world, about 82 percent Americans use some form of social network. Social media has become an important channel nonprofits can use to boost their outreach and fundraising capabilities.

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Strategy Driven

MARCH 2, 2024

Social media marketing. As for getting it right with social media, there’s one tactic that has emerged as a powerful weapon: influencer marketing. This is evidenced by the following statistic : In 2023, over 80% of marketers had a budget dedicated solely to influencer marketing.

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Kaseya

OCTOBER 7, 2022

Social media marketing looks so simple, doesn’t it? If things were that easy, Powered Services Pro and third-party marketing agencies wouldn’t exist. If you aren’t seeing the value in social media, there may be a few mistakes you’re making. Your social media profiles are incomplete.

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TechCrunch

FEBRUARY 7, 2023

The new social investment platform enables users to subscribe to a creator’s financial feed and set up an investment portfolio that mimics that particular person’s investment strategy. Social investing is not a new concept. The size of the market is huge,” he told TechCrunch. Our biggest competitor is inertia. equities to U.S.

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TechCrunch

APRIL 26, 2021

This is Equity Monday, our weekly kickoff that tracks the latest private market news, talks about the coming week, digs into some recent funding rounds and mulls over a larger theme or narrative from the private markets. We already know that the venture market was hot during the period.

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CIO

OCTOBER 30, 2022

As shoppers become increasingly eager to buy via live shopping on social platforms such as Instagram and TikTok, retailers face new challenges: How to capture the shoppers’ attention on social media when the urge to buy hits? Live shopping is one of the most exciting retail experiences in a long time.

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TechCrunch

JULY 22, 2021

With the pandemic forcing people online, social media use exploded, for obvious reasons. More brand-oriented platforms such as Sprinkler, Sprout Social and Hootsuite have obviously risen in use, but so did traffic to Oktopost, a much more B2B-oriented proposition. It can also handle social listening and analytics.

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TechCrunch

DECEMBER 19, 2023

We last wrote about Breakr — a platform that connects record labels, artists and brands with social media influencers to run mass campaigns in a programmatic way — when it closed a $4.2 million round in 2021. In the past two years, Breakr has onboarded over 30,000 influencers and managed more than $3.5

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TechCrunch

SEPTEMBER 17, 2021

Nick writes actionable growth marketing insights as head of content at Demand Curve. Demand Curve: 10 lies you’ve been told about marketing. This is called social proof, which is a physiological effect that influences your decisions every day, whether you know it or not. How businesses use social proof.

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TechCrunch

FEBRUARY 9, 2023

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. More posts by this contributor Teach yourself growth marketing: Which metrics really matter? What does all that mean for growth marketing?

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TechCrunch

JUNE 22, 2022

Social commerce — the process of buying and selling products or services directly through social media platforms like Facebook, Instagram and TikTok — is becoming the most natural way for consumers to make purchases since people use social media and messaging apps almost every day. and other countries in Europe.

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TechCrunch

APRIL 13, 2022

Conceptually, social commerce isn’t new — it has existed in some form ever since people have made recommendations to each other. Today social networks are more powerful than ever, and startups and corporations are innovating new commerce models that leverage the greater reach available to us.

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TechCrunch

NOVEMBER 15, 2022

The social commerce market is already worth more than $13 billion in Southeast Asia, but the checkout process is filled with friction. Many sellers don’t have online storefronts and instead use social media and messaging apps, which means payment is made by switching to banking apps or wallets.

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TechCrunch

NOVEMBER 23, 2022

Things are bleak in the tech sphere as we close out a year defined by plummeting stocks , persistent mass layoffs and a fall from grace for major social media companies. ” So, is it a good time to be building a buzzy new social app, or is it a complete mess? Fizz closed a $4.5

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TechCrunch

SEPTEMBER 29, 2021

Joyned , formerly known as Gamitee , announced Wednesday that it raised $4 million in seed funding to continue developing its e-commerce platform that puts merchants in the driver’s seat of social engagement. market,” Abraham said. market and build our brand there.”. expansion, where the company is already seeing impact.

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TechCrunch

AUGUST 21, 2023

During that time, Chen says they realized that the marketing, sales and design process have stayed the same, despite new technology and tools being introduced to the market, and is often riddled with bottlenecks. Chen says most have large sales and marketing teams, but a shortage of designers.

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TechCrunch

JULY 25, 2022

Snap, the parent company of the popular Snapchat social media service, reported earnings last week that investors rejected. Snap was not the only victim of its lackluster earnings digest — other companies that make money off of advertising incomes saw their share prices dip on concerns that the social network was not an outlier.

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TechCrunch

OCTOBER 29, 2021

When brands sell through social media and other third-parties, they often spend millions of dollars to advertise on those platforms, yet have little or no knowledge of who their customers actually are. Social commerce startup Social Chat is out to change that. Image Credits: Social Chat.

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TechCrunch

DECEMBER 22, 2020

Group Nine Media — which owns Thrillist, NowThis, The Dodo, Seeker and PopSugar — is the latest company to form a SPAC, according to a filing with the SEC. These blank-check corporations, as they’re also known, have become a popular way to raise money from the public markets.

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NeverFriday

MARCH 8, 2018

Haven’t posted about marketing in a while so here’s a good one: Someone spent thousands of dollars on buying things just to be able to post about them on Instagram. Collectible marketing, badges, gamification. It looks like the marketing around collecting badges and gamification works! Check the ROI.

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TechCrunch

MAY 12, 2022

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. 5 growth marketing predictions for 2022. Organic refers to the overall management of non-paid mediums, such as social media and SEO. Share on Twitter. In 2021, more than $329.5

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TechCrunch

OCTOBER 8, 2021

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. In growth marketing, signal determines success. Having spent time in the trenches with many startups, I’ve been lucky to see why many growth marketing engines don’t work correctly.

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TechCrunch

OCTOBER 13, 2022

VUZ , a social app that allows users to stream and experience immersive realism in extended reality (XR) and metaverse digital experiences, has raised $20 million in Series B investment. Telecoms are betting on immersive media and see it as one of the most robust use cases for 5G and the future of video streaming. Asia, and Europe. “Our

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TechCrunch

DECEMBER 9, 2021

This is a reality growth marketers live in everyday. Let’s look at the three growth trends we saw in 2021 and how they will shape marketing in 2022. Suddenly, the user-level tracking data central to effective audience targeting and marketing attribution was restricted. Help TechCrunch find the best growth marketers for startups.

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TechCrunch

AUGUST 30, 2021

Social commerce startup Flip is mixing live commerce mobile apps with real customer reviews to improve the buying experience and opportunity for the creator economy. It’s not only a social platform, it is the best post-purchase experience — shipping, rewards, returns — everything people love and in a two-click process,” he added.

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Openxcell

SEPTEMBER 3, 2023

Forbes reports that the number of people using social media worldwide has reached 4.9 Over the last few years, social media has evolved from being primarily a communication channel and entertainment platform to marketing and growing businesses, contributing to significant social and political discussions.

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TechSoup

JANUARY 3, 2022

Therefore, it's more important than ever to reach out and grow our networks and online communities through social media. With new variant strains and vaccine mandates, many offices will remain hybrid or remote, and in-person professional community events and engagement are not in our near future.

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TechCrunch

MARCH 23, 2022

Gamification and social hooks have become cornerstones across every category of consumer apps these days, and today one that’s using these to build out a new e-commerce platform in Europe is announcing a seed round to give its growth a boost. was a no-brainer since the market has so little variety in it at the moment.

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KitelyTech

DECEMBER 29, 2020

Publishing high-quality social media content is important if you want to build a large group of followers and have the best chances of having people engage with your content. Fortunately, creating high-quality social media content does not have to be difficult or expensive. Stick to Your Content Marketing Plan.

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CIO

JUNE 8, 2023

When I talk with business leaders, I often hear metaverse as a marketing focus or an innovation one; usually, it’s not comprehensive and strategically integrated with the business. Look for “VR-chat-esque” social platforms—or the adoption onto existing social platforms—with user communities of notable size.

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TechCrunch

MAY 25, 2022

DJ Gabeau, one of Snapchat Stories’ earliest engineers and founder of web3 social network Primitives , told TechCrunch that he thinks NFTs can be a genuinely enjoyable way for people to connect with one another digitally and make memories. Users don’t have to go through multiple steps to claim the assets, he added.

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Strategy Driven

AUGUST 3, 2023

Social media is part of daily life for literally billions of people in 2023. These days, they realize it can be an integral part of their marketing strategies. You might reach out to a digital marketing agency in Utah if you’re not sure how to utilize social media to help your company on your own.

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TechCrunch

APRIL 11, 2022

Social commerce sellers can be as small as one person selling products to their followers on social media platforms like Instagram or Facebook. In fact, according to a recent Bain report , social commerce accounted for 65% of Vietnam’s $22 billion online retail economy last year. Aemi founders Hieu Nguyen and Kim Vu.

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