CIO

JUNE 8, 2023

Part of that exploration is a global survey we publish with the University of Oxford. When I talk with business leaders, I often hear metaverse as a marketing focus or an innovation one; usually, it’s not comprehensive and strategically integrated with the business. Only 4% say it’ll take six to 10 years.

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Marketing VR Blockchain Real Estate 274

TechCrunch

APRIL 15, 2022

The United States is the world’s largest cannabis market, but as more European countries consider legalizing recreational use, investors are looking for opportunities in production, distribution and retail. 8 cannabis investors share their outlook on the European market in H1 2022. Much like the U.S., Much like the U.S.,

Survey 198

Survey Technical Review Social Windows 198

TechCrunch

DECEMBER 20, 2022

Blogs are a great example: Because they’re a cheap way to drive SEO, companies crank them out, then use KPIs like time on site, pages per session and social media likes to demonstrate how successful they’ve been. Willis, chief marketing and pipeline officer at Acrolinx. This makes measuring ROI tricky.”

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Metrics Survey Windows Government 203

TechCrunch

AUGUST 26, 2021

There’s a lot of advice out there on how to grab people’s attention, but there’s one aspect of marketing that Robert Katai thinks isn’t talked about as often: maintaining their attention. Based in Romania, Katai is known for his podcasts and speeches covering the gamut of content marketing.

Marketing 258

Marketing How To Media Video 258

Hacker Earth Developers Blog

DECEMBER 19, 2022

Also, good talent acquisition software provides a recruitment marketing platform for your recruiting team to efficiently source, attract, engage, and hire the best suitable candidates. Let’s understand what tech recruitment is and how to market it. This recruitment automation software also helps in recruitment marketing.

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Recruiting Technical Review Marketing How To 130

TechCrunch

JUNE 11, 2021

Jamie Viggiano is the chief marketing officer at Fuel Capital , an early-stage venture capital firm investing in consumer, SaaS and infrastructure businesses. “Who should my first marketing hire be?” The nature of the marketing function has expanded significantly over the past two decades. So who do you hire first?

Marketing 273

Marketing KPI Budget Media 273

TechCrunch

SEPTEMBER 15, 2021

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. In growth marketing, creative is the critical X factor. So what exactly is “signal” in growth marketing? Example of in-app survey responses to “How important is your project?”

Marketing 239

Marketing Metrics Survey Testing 239

TechCrunch

JULY 31, 2022

In mid-February, we published a survey of 10 fintech investors with questions on topics such as what areas they are excited about and their outlook for the future. Here we are, not even six months later, and the vibe from the responses of our latest survey — this time of eight fintech investors — is a very different one.

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Fintech Survey Technical Review Journal 245

TechCrunch

MAY 13, 2021

Dominik Angerer is CEO and co-founder of headless CMS Storyblok , which provides best practice guidance for startups on how to build a sustainable approach to marketing their content. Search engine optimization, PR, paid marketing, emails, social — marketing and communications is crowded with techniques, channels, solutions and acronyms.

Budget 224

Budget Marketing Sustainability Web Development 224

TechCrunch

JANUARY 29, 2021

For our latest investor survey, Natasha Mascarenhas polled 13 edtech VCs to learn more about how “employer-led up-skilling and a renewed interest in self-improvement” is expanding the sector’s TAM. . Normally, we list each investor’s responses separately, but for this survey, we grouped their responses by question.

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Fintech Survey Windows Media 267

TechCrunch

MARCH 3, 2023

He called the deal “a remarkable turnaround” for Zelto, a company that has stared down a few near-death experiences, including cash flow and product market fit problems, during its 10-year-old life. Daily Crunch: Japanese marketing tech firm Geniee acquires Zelto for $70M by Christine Hall originally published on TechCrunch

Technical Review 241

Technical Review Marketing Software Review Report 241

TechCrunch

NOVEMBER 5, 2021

Boston-based VC firm OpenView interviewed nearly 600 SaaS companies for its annual pricing survey and the results are in: Automation is taking usage-based pricing (USP) mainstream. Last year, 34% of survey respondents said they were using a flexible pricing model. Chris Toy, CEO and co-founder, Marketer Hire.

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Study Marketing USP Fintech 248

TechCrunch

JULY 2, 2021

TechCrunch is trying to help you find the best growth marketer to work with through founder recommendations that we get in this survey. This week we talked to Kathleen Estreich and Emily Kramer of new growth advising firm MKT1 and veteran designer Scott Tong, and published a pair of articles by growth marketing agency Demand Curve.

Marketing 212

Marketing Case Study Survey Study 212

TechCrunch

DECEMBER 23, 2021

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Growth marketers have a wide variety of tools available, but which ones do the pros use? Help TechCrunch find the best growth marketers for startups.

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TechCrunch

SEPTEMBER 17, 2021

I’ve also spent millions at companies such as Postmates refining our signal to the best possible state,” says growth marketer Jonathan Martinez in a guest column for Extra Crunch this week. Help TechCrunch find the best growth marketers for startups. We’ll also enter the next 100 survey submissions into the giveaway.

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TechCrunch

JULY 29, 2021

They typically hate being marketed to and are often short on time, which sets a particularly high bar for any content marketing aimed at them. ” Hughes and his agency were recommended multiple times in our growth marketer survey, which we launched to surface experts that startups can work with.

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Weak Development Team Marketing Development Technical Review 248

TechCrunch

JANUARY 9, 2023

Supermom , a parenting platform with 20 million users in six Southeast Asian countries, offers parents price comparisons, communities and the chance to earn money by completing surveys. For brands, it gives them a way to conduct market research and collect first-party data, which is important as marketers prepare for a post-cookie world.

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Survey Research Comparison Marketing 229

Harvard Business Review

NOVEMBER 10, 2023

Companies can rescue qualitative survey data from the trash and dig for deeper insights. To do so, they should: tailor genAI tools to meet their organization’s specific needs, feed them existing data, and have them make suggestions for future survey questions.

Social 110

Social Company Survey Meeting 110

CIO

MAY 8, 2024

Alex Gay, Senior Director of Product Marketing, Adobe Document Cloud Most business today can be described as MORE—more technology, more meetings, more projects, more data, and more documents. Adobe’s Future of Digital Work survey reported that knowledge workers waste nearly a full day (8.2

Generative AI 301

Generative AI Enterprise Artificial Inteligence Report 301

Netlify

JUNE 23, 2021

We’d like for you to participate in the second annual Jamstack Community Survey ! Take the Survey. Are you a developer, DevOps, tech leader, or part of a marketing team building on the web? This survey will help us understand who are the people making Jamstack sites? Take the survey right now. Take the Survey.

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Survey Architecture Conference Course 93

CIO

NOVEMBER 6, 2023

Show recognition According to a recent Gallup/Workhuman survey , employee recognition that is fulfilling, authentic, equitable, personalized, and embedded into the company culture is so critical to employee engagement that it can be tracked to the bottom line. You don’t even need strong social skills. Talk about it on social media.

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Culture Survey CTO Coach Weak Development Team 332

TechCrunch

JUNE 28, 2021

Stewart Hillhouse writes actionable growth marketing insights as senior content lead at Demand Curve. By night, he interviews marketers and creatives on his podcast, Top Of Mind. Before getting into marketing, Stewart was a semi-professional lumberjack. Email has the highest return on investment of any other marketing channel.

Marketing 208

Marketing Mobile Technical Review Examples 208

TechCrunch

MARCH 26, 2021

There’s a lot going on: The venture capital market is redlining its engines while public markets remain sympathetic to growing, unprofitable companies. Automakers, suppliers and startups see growing market for in-vehicle AR/VR applications. Automakers, suppliers and startups see growing market for in-vehicle AR/VR applications.

Survey 236

Survey Real Estate VR Windows 236

CIO

OCTOBER 13, 2023

A recent survey of senior IT professionals from Foundry found that 57% of IT organizations have identified several areas for gen AI use cases, 25% have started pilot programs, and 41% are engaged in training and upskilling employees on gen AI.

Generative AI 359

Generative AI Company Artificial Inteligence Machine Learning 359

TechCrunch

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. If you have growth marketing agencies or freelancers to recommend, please fill out our survey !). Why do you think that performance marketing is the right fit for DTC?

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Performance Marketing Data Video 242

TechSoup

FEBRUARY 2, 2023

To take your nonprofit digital marketing strategy to the next level, you must understand the latest technology and tools available to you.

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Nonprofit Media Social Digital Marketing 84

TechCrunch

DECEMBER 14, 2021

Online applications, the social web and software as a service form the fabric of our lives. To get a clearer sense of where the market is, we reached out to several active investors: Lior Messika, founder and managing partner, Eden Block. Most people have experienced the internet only through Web 2.0.

Technical Review 186

Technical Review Survey Software Review Windows 186

CIO

JANUARY 17, 2024

The first was becoming one of the first research companies to move its panels and surveys online, reducing costs and increasing the speed and scope of data collection. Externally, it’s seen a steady increase in customer satisfaction surveys, revenue, stock price, and ratings as the most innovative provider in the market research industry.”

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Artificial Inteligence Artificial Intelligence Analysis Azure 293

TechCrunch

DECEMBER 14, 2021

Kenyan startup Wowzi has secured new funding to expand the reach of its platform, which turns social media users into brand influencers, to West and Southern Africa — as it taps the increasing usage of social sites across the continent driven by the proliferation of smartphones and a deepening internet penetration.

Media 250

Media Social Internet Authentication 250

Ivanti

MAY 20, 2021

There are some marketing campaigns that just work. Flash forward to 2021 and I’m thrilled to share that not one, but TWO of MobileIron’s 2020 creative marketing campaigns were selected as winners in two of the industry’s most prestigious marketing awards programs!

Marketing 97

Marketing Software Review Survey Mobile 97

Perficient

APRIL 20, 2023

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. prefer to bank via a mobile app or website.

Banking 69

Banking Marketing Digital Marketing Blockchain 69

CIO

AUGUST 1, 2022

Concerns about a looming recession have not derailed the booming IT job market. If I can’t pay them more money or give them more free gym memberships or daycare, then all I have is another day off — especially in the IT market where a lot of the work is based on deliverables or performance.”.

Technical Advisors 348

Technical Advisors Survey Social Leadership 348

TechCrunch

OCTOBER 12, 2022

To find out just how ethical venture capital is at the moment and how far it can still go, TechCrunch surveyed six investors about how they approach ethics in their day-to-day. We’re widening our lens, looking for more investors to participate in TechCrunch surveys , where we poll top professionals about challenges in their industry.

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Survey Social Technical Review Industry 214

TechCrunch

DECEMBER 23, 2022

I’m looking forward to seeing how AI can contribute to scaling previously human-led areas of business, such as sales, social media, marketing and content development,” Alston said. According to Richard Kerby, a general partner at Equal Ventures, vertical software is a good subsector to watch.

Artificial Intelligence 204

Artificial Intelligence Artificial Inteligence Survey Construction 204

TechCrunch

SEPTEMBER 6, 2022

In-session marketing, a form of inbound marketing that attempts to analyze and influence web and app users’ purchasing decisions, is often challenging to implement. It’s worth noting that, at least according to some surveys , a large segment of consumers don’t agree with any form of behavior tracking for marketing.

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Company Retail Systems Review Media 227

CIO

MARCH 7, 2023

Hearth AI, an agent-relationship management company, is dedicated to creating AI that can understand human social networks. Salesforce said that it already uses AI technology for sales, service, marketing and commerce applications, which allows users to quickly analyze behavior and improve customer experiences in those areas.

Generative AI 274

Generative AI Weak Development Team Artificial Intelligence Artificial Inteligence 274

CIO

MAY 8, 2024

This is crucial for extracting insights from text-based data sources like social media feeds, customer reviews, and emails. AI-powered data integration solutions are particularly effective in handling complex, unstructured data sources, such as social media feeds, sensor data, and customer interactions. billion by 2025.

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Innovation Artificial Inteligence Data Serverless 251