Niantic tries its hand at sports with NBA All-World
TechCrunch
JANUARY 24, 2023
Last June, Niantic laid off 8% of its staff — about 85 to 90 people — and canceled four of its projects, including a Transformers game that had already entered beta testing. Why’d the studio choose this sport for its next AR venture? I started with the obvious question: why basketball, now, for Niantic?
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