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TechCrunch+ roundup: Psychedelic investor survey, 6 issues VCs look for, hiring on a budget

TechCrunch

Full TechCrunch+ articles are only available to members. Hiring top startup talent on a budget during the Great Resignation. Budgeting and planning for your first digital product. Budgeting and planning for your first digital product. Use discount code TCPLUSROUNDUP to save 20% off a one- or two-year subscription.

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Generative AI Practitioners in Healthcare Prioritize Industry-Specific and Task-Specific Models as Budgets Surge 300%, New John Snow Labs Survey Finds

John Snow Labs

First Generative AI in Healthcare Survey Uncovers Trends, Challenges, and Best Practices in Generative AI among Healthcare and Life Sciences Practitioners We are glad to announce today the findings of the inaugural Generative AI in Healthcare Survey. Another key finding is a strong preference for small, task-specific language models.

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TechCrunch Experts: 3 articles on growth marketing and software development

TechCrunch

Here are a few related articles we’ve run in recent weeks: Growth marketing. Among other topics, this article covers the K-factor formula, which helps measure virality. When it comes to growth marketing, ‘so much of CRO is psychological’: Growthcurve was recommended to us through our growth marketing survey.

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TechCrunch+ roundup: Growth marketing survey, VC TikTok, fundraising amid a downturn

TechCrunch

Building a company is a high-stakes effort, so here’s a promise: I won’t approve articles with advice for navigating this downturn unless the author has direct experience with the matter. Full TechCrunch+ articles are only available to members. Growth marketing experts survey: How would you spend a $75,000 budget in summer 2022?

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Marketing When Budgets Are Down

Harvard Business Review

The general rule of enterprise finance is that marketing budgets drop like a stone at the first sign of trouble and rise like a feather once the environment is more settled. It’s tough to see a significant increase in marketing budgets in the near term.

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This week in TechCrunch Experts: Don’t blow your Q1 2022 marketing budget

TechCrunch

With the new year almost upon us, I interviewed several of the experts we’ve identified through the Experts program and asked each of them how they’d manage a small Q1 2022 marketing budget, and on Wednesday, Senior Editor Walter Thompson hosted a Twitter Space with Octane.ai

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TechCrunch+ roundup: Using predictive LTV, Boston VC survey, active learning for ML teams

TechCrunch

Adding predictive LTV to decision flows does more than just identify lucrative customers early in the sales cycle — you can also use it to set performance targets and help teams adjust campaign budgets midstream.

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