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3 strategies for elevating brand authority in 2021

TechCrunch

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. 2 strategies for creating top-of-funnel marketing content. Strategy #1: Get media coverage.

Strategy 271
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Growth marketing experts survey: How would you spend a $25,000 budget in Q1 2022?

TechCrunch

A new year is quickly approaching, which brings new resolutions — and new budgets. She said companies can “make the most of that” by doing some industry-related research now that can be adapted after the new year for long-form site content and social media campaigns. Lindsay Goldman , strategic advisor, MO Pros.

Budget 240
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Which Instagram ad placement is more cost-effective: Reels, Feed Posts or Stories?

TechCrunch

Brands are growing concerned about where to spend their main social media marketing budgets. Over 50% of social media marketing budgets are spent inefficiently because of poor creatives, mixed messaging, limited ad types and unfortunate ad captions.

Video 242
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How NOT to do Social Media Marketing (and 5 ways to get better at it!)

NeverFriday

Usually you’ll see this kind of gamification and collectibles marketing strategy work at lower price points where it’s easier to spend, things like branded cups that come with a fast food meal or Beanie Babies or trading cards in an exclusive, limited time set. Don’t have the resources for social media marketing?

Media 157
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Top Sourcing Tools for Recruiters in 2024: Free and Premium Options

Hacker Earth Developers Blog

Social media integration: Leverage the vast talent pool on platforms like LinkedIn, Twitter, and GitHub to connect with potential candidates directly. Sourcing.io: This platform provides comprehensive search functionalities across various platforms, including social media and professional networks. Don’t despair!

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Is Social Media a Good Avenue to Market Your Goods and Services?

Strategy Driven

Social media is part of daily life for literally billions of people in 2023. These days, they realize it can be an integral part of their marketing strategies. You might reach out to a digital marketing agency in Utah if you’re not sure how to utilize social media to help your company on your own.

Media 48
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Create The Perfect Virtual Recruiting Strategy For Universities With These Tips

Hacker Earth Developers Blog

Virtual campus recruiting doesn’t demand a huge budget, eliminates geographical constraints which widen your talent pool, and provides an improved candidate experience to today’s digital-savvy generation—it is a win-win all around. Creating a virtual campus recruiting strategy: The steps. Leverage social media to source candidates.