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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? But not everyone agrees — particularly those who hope to build a business out of VR retail. ” Emperia’s platform offers tools brands can use to create virtual experiences, including stores in VR. Perhaps so.

VR 222
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It’s time to evolve beyond marketing to create meaningful metaverse moments

CIO

I think of it by way of analogy: Not every business needs to have a social media strategy, but businesses that have customers who use social media need to know how to be present, or they lose an opportunity to be relevant. That’s the direct customer experience.

Marketing 279
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Okay, fine, I want Elon Musk and Mark Zuckerberg to fight

TechCrunch

He bought my favorite social network and made it bad. “ Everything done will pay respect to the past and present of Italy.” If I’m going to write about social media and stay sane, I need to root for the dumbest things possible to happen, so long as the consequences don’t actually cause harm. The Musk v.

VR 246
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Extra Crunch roundup: Clubhouse UX teardown, YC Demo Day favorites, proptech VC survey, more

TechCrunch

Automakers, suppliers and startups see growing market for in-vehicle AR/VR applications. Despite all of the pomp and promises about the potential for AR and VR, there isn’t a clear understanding of market demand for bringing the technology to cars, trucks and passenger vans. Social+ payments: Why fintechs need social features.

Survey 236
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Don’t let new hybrid workplaces keep the old systemic racism

TechCrunch

So why — when presented with the task of developing new “normal” hybrid workplaces — are we allowing the same systemic problems that boxed generations of Black and brown people out of the workforce to exist? VR training programs. Cravins Jr. is the executive vice president of the National Urban League.

System 250
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8 open source companies from YC Demo Day Winter ’22

TechCrunch

Here are all of the open source related companies presenting at Demo Day in the Winter 2022 cohort. What it says it does: Unai is developing a VR headset and virtual world that aims to help people feel connected to one another in the virtual world. Founders: Maxim Perumal built Relativity, an open source VR headset, at age 15.

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A year on from Russia’s invasion, Ukrainian startups show astounding resilience

TechCrunch

So, in keeping with our mission, we present to you today a list of Ukrainian tech companies and initiatives you can support, the products you can use, and the startups which you – if you’re an investor – can look at funding. Google presented 25 startups with a grant to help them continue operating and growing.