Perficient

MARCH 5, 2024

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.

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BrainStation Technology

JANUARY 7, 2020

We’re very happy to announce that we are now accepting applications for BrainStation’s new Digital Marketing Diploma Program ! Designed to transform skill sets and prepare individuals for careers in digital marketing, the 12-week Digital Marketing Diploma Program is available at BrainStation’s state-of-the-art campuses. .

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Digital Marketing Programming Marketing Analytics 52

DevOps.com

AUGUST 12, 2020

TigerGraph’s Rapid Data Analysis Fuels Myntelligence’s Media Automation Platform, Boosting Campaign Intelligence and ROI REDWOOD CITY, CA – Aug. TigerGraph’s Rapid Data Analysis Fuels Myntelligence’s Media Automation Platform, Boosting Campaign Intelligence and ROI REDWOOD CITY, CA – Aug. Myntelligence, […].

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Digital Marketing Marketing Media Scalability 91

Perficient

NOVEMBER 1, 2023

When it comes to web applications in the digital age, data is essential for making well-informed decisions, particularly when it comes to marketing and user engagement. It is essential to have the proper tools in place in order to track and monitor data analytics efficiently.

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Analytics Testing Metrics Mobile 52

Kaseya

FEBRUARY 15, 2022

In that regards, Google Analytics is an incredibly effective tool that can boost your online presence if you know how to leverage it. However, you are not required to examine each and every data point. Here are the top three ways MSPs can use Google Analytics to improve sales and marketing outcomes: 1.

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Analytics Metrics Mobile Social 105

TechCrunch

MARCH 7, 2023

. “Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” ” Khoury has a colorful background. Yelp) and then automatically responds to those reviews.

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Marketing Technical Review Systems Review Digital Marketing 234

KitelyTech

OCTOBER 23, 2020

This is one of the reasons why digital marketing is important for modern companies. . Companies that are not able to keep their physical stores running and profitable can find a way to survive through eCommerce and digital marketing alone. Here is your business’ guide on digital marketing for survival.

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Perficient

MAY 17, 2023

Google Analytics is one of the most powerful tools available for businesses to track and analyze their website traffic. With the release of Google Analytics 4 (GA4), Google has introduced a new and improved version of the platform, including a range of new features and benefits. Why Migrate to Google Analytics 4?

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Analytics Machine Learning Artificial Inteligence Metrics 64

Altexsoft

FEBRUARY 3, 2020

A study reveals that data-driven organizations are 23 times more likely to acquire customers than their less proactive competitors. This is only one but a very important parameter that proves the power of big data in modern business operations. The only way to exploit huge information bases is to use data analytics platforms.

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Analytics Tools Data Artificial Inteligence 87

Strategy Driven

AUGUST 4, 2021

Here are five effective ways to maximize your digital marketing ROI. Set measurable goals for your marketing campaign. Here is a complete guide on how to set and achieve marketing objectives. Improve your digital marketing skills. It may be worth improving your knowledge and digital marketing skills.

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Perficient

FEBRUARY 28, 2024

Perficient’s Jay Jackson, director of Adobe Digital Marketing and CDP, will host a fireside chat with Joseph about the global financial services leader’s successful journey to consolidate and optimize the Adobe Experience Platform.

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Digital Marketing Analytics Marketing Industry 109

TechCrunch

FEBRUARY 23, 2022

They created a data-sharing tool that crowdsources data via API integrations with its customers’ tech stack. The data is pulled in real time and requires no maintenance by customers, according to Chen. If your customer acquisition cost spikes, it could be a market trend. With Varos, it is all self-serve.

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Company Apparel Technical Review Digital Marketing 285

TechCrunch

MAY 12, 2021

The digital media industry often talks about how much influence, dominance and power entities like Google and Facebook have. Generally, the focus is on the vast troves of data and audience reach these companies tout. Almost all (90%) ad-monetized Android apps have Google’s Admob SDK integrated, data from Statista showed.

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Development Tourism Digital Marketing Software Development 206

Capgemini

JUNE 12, 2024

Empowering customers with behavioral data and AI-driven personalization Alok Benjwal 3 May 2024 Facebook Twitter Linkedin In today’s competitive banking landscape, customers demand personalized experiences tailored to individual needs and preferences. Last Name * Last Name is not valid.

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TechCrunch

MARCH 25, 2021

Emphasizing practice, Digital House offers courses — that range from six months to two years — teaching skills such as web and mobile development, data analytics, user experience design, digital marketing and product development. It also is planning some “strategic M&A,” according to Duboscq.

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TechCrunch

AUGUST 9, 2022

When brands shift to e-commerce sales, they operate with vast amounts of fragmented data that need to be unified to drive informed decisions and growth. This was the main idea at this time as we saw a huge problem where there was no analytics platform for the offline store or a retargeting mechanism.”.

SMB 262

SMB Digital Marketing Automotive Media 262

CIO

AUGUST 9, 2023

Digital transformation defined Digital transformation has become a catchall term for describing the implementation of digital technologies to re-engineer existing processes or develop new services that better engage customers, support employees, improve business operations, and drive business value to the organization’s bottom line.

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Technical Review Software Review Artificial Inteligence Survey 344

Capgemini

JANUARY 19, 2022

Marketing organization – a set of functions, roles, and resources within a. business, responsible for the execution of the organization’s marketing initiatives, ideally supported by the right technology to assure seamless, digital workflows. Behind the numbers – enhanced customer satisfaction. Click to read case study.

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TechCrunch

JUNE 30, 2022

While founded long before the pandemic, Steve King says that Black Swan Data , the data science and tech company that he helped co-launch in 2011, is well-suited to the current environment. Prior to co-founding Black Swan, King was a technical director at creative agency Digital Jigsaw. to start Black Swan.

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TechCrunch

MARCH 8, 2021

Influenxio analyzes past campaigns, performance data and client reviews to improve its algorithms. Since the entire campaign creation process–from finding influencers to paying them–is performed through Influenxio, this allows it to gather a wide range of data to refine its technology, Ko told TechCrunch.

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TechCrunch

SEPTEMBER 8, 2022

Bachelor degrees include courses in business administration, AI and automation, business analytics and product management; business administration, advanced AI, e-commerce, hyperconnectivity, sustainability and world business courses are programs for graduate degrees. In our latest survey, we saw that about 92% achieved that.”.

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Education Technical Review Business Analytics Programming 233

TechCrunch

NOVEMBER 4, 2021

Much of our days are built around digital experiences, and companies are increasingly looking for ways to unlock conversion and optimize fraud screening. Today, a startup that has built a real-time behavioral analytics tool is announcing funding as it sees demand for its services increase. Neuro-ID’s human analytics dashboard.

Analytics 218

Analytics Fintech Banking Insurance 218

Perficient

JUNE 27, 2023

In today’s digital age, where online experiences are becoming increasingly complex, ensuring the seamless performance and functionality of websites is of utmost importance. By analyzing network requests and monitoring the flow of data, developers can pinpoint and resolve errors, ensuring the smooth operation of a website.

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Web Development Digital Marketing Open Source Analytics 52

Perficient

JANUARY 11, 2023

I’m Sarah Dwiggins, I’m a Marketing Manager for Perficient and I’m excited to be moderating today’s webinar. Journey Science, the Next Frontier in Data Driven Customer Experience. Perficient is a Global Digital Consultancy. Then we have Eve Sangenito a principle of digital marketing.

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Data Research Analytics Organization 64

TechCrunch

OCTOBER 26, 2020

” Zaccaria said that he and his co-founders Anthony Zaccaria and Nick Humphreys created Linktree to solve a problem they were facing at their digital marketing agency Bolster. Zaccaria said that the new funding will allow the startup to add more “functionality and analytics.” “We created this category.”

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Perficient

SEPTEMBER 26, 2023

Oftentimes, the thought of artificial intelligence (AI) is accompanied by fears of the unknown and insecurities around data sharing. Let us help you move your business forward using your data to modernize your commercial operations and transform the service experience for your customers.

Data 59

Data Artificial Intelligence Artificial Inteligence Automotive 59

Capgemini

OCTOBER 12, 2023

As the volume of data grows, the infrastructure that supports our data-driven society is being pressed – not only for innovations in data processing – but fresh governance and policy paradigms as well. Assessing your data maturity Many organizations are asking themselves how they compare to their industry peers.

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Data Storage Analytics Policies 52

Perficient

JUNE 13, 2023

This is great news for data protection, but what does it mean for digital marketers? In this series, we’ll discuss the impact a cookieless world will have on our digital landscape and the steps you can start taking now to navigate it successfully. The consumer digital experience will be less personalized as a result.

Advertising 52

Advertising Analytics Digital Marketing Marketing 52

Invid Group

JANUARY 19, 2022

Using a Customer Relationship Management (CRM) system enables you to keep a record of your customers’ contact data, the items they have bought, the feedback they’ve given about the said item, and stores them across a single place for your ease. Digital Marketing Tools. The same goes for your employees.

Technology 98

Technology How To Digital Marketing Analytics 98

TechCrunch

APRIL 6, 2021

Its ability to analyze data and turn that into intelligence for sales and marketing is what really sets it apart, she said. And finally — largely by integrating with digital marketing platforms such as HubSpot, WordPress and Marketo — Casted’s software provides analytics on what a specific user is paying attention to.

B2B 206

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Apiumhub

APRIL 6, 2021

There are a lot of excellent blogs on data science, and it can be a little overwhelming to know where to start. This article will list some of the most useful blogs for everyone – from data science experts to complete newbies. Top Data Science Blogs to follow.

Technical Review 52

Technical Review Data Artificial Inteligence Software Review 52

Perficient

JANUARY 18, 2023

Where are you on the Digital Marketing Maturity Curve? Where are you on the Digital Marketing Maturity Curve? An excellent initial question to ask because the breadth of digital maturity varies considerably depending on the focus. Data – How much customer data do you have and how easy is it to access?

Marketing 69

Marketing Cloud Digital Marketing Advertising 69

TechCrunch

DECEMBER 23, 2021

The answers and advice we received were as varied as the people we polled, but nearly all of them indicated that learning — e.g., analytics training, getting started with AI tools, etc. — Growth marketing has always been a nice blend of analytics + creativity, with distribution being dependent on the stage of the company.

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MagmaLabs

OCTOBER 17, 2023

The Role of Digital Marketing Digital marketing, which is the cornerstone of online business promotion , relies heavily on understanding customer behavior, segmenting audiences, and personalizing interactions.

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Digital Marketing Marketing Course Games 64

TechCrunch

OCTOBER 23, 2020

Instead of merely giving me a few data points to learn from, The Exchange wound up collecting sheafs of interesting data from upstart companies with big Q3 performance. The Exchange explores startups, markets and money. Gravy Analytics : Location data as a service! Lots of companies responded. ” Very good.

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Fintech Banking Metrics Groups 284

TechCrunch

SEPTEMBER 13, 2022

In addition, videos are driving revenue, so you are investing in not just content creation, but data analytics attribution and how these videos perform compared to other content.”. The market for synthetic data is bigger than you think. After that, they can set it and forget it.”.

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TechCrunch

JUNE 8, 2022

So around basic banking, Juni’s credit cards and capital advance/cashback services (which is where the debt funding will be put to use), accounting, and analytics are all optimized for the kind of incomings and outgoings e-commerce companies have. “However marketing is an important function in all e-commerce companies.”

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