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What is digital transformation? A necessary disruption

CIO

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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TechCrunch+ roundup: Optimizing acquisition, parental leave tips, riding the downturn express

TechCrunch

According to Caroline Hogan, senior director of vendor marketing at Gartner Digital Markets, this means companies can boost growth and revenue just by studying buyer decision patterns. “At the awareness stage, businesses are looking to solve a problem or challenge using technology,” writes Hogan.

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Tunisian edtech startup GOMYCODE raises $8M to expand across Africa and the Middle East

TechCrunch

After completing his studies in France and working a year for Amazon in London, Amine Bouhlel , Yahya’s older sibling, moved back to Tunisia. His new job was to open a subsidiary for a French open source tech startup and that required hiring developers on the ground. However, finding a sizable number in Tunis was tough.

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Online university Nexford will use $8M to plug affordability and relevance gaps in education

TechCrunch

-based online university platform Nexford University has raised $8 million in a Series A round co-led by New Markets Venture Partners and Learn Capital, two prominent edtech venture capital firms in the U.S. New Markets Venture Partners general partner Jason Palmer and Learn Capital managing partner Greg Mauro will join Nexford’s board. .

Education 233
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New Year’s Resolution: Say Goodbye to WordPress

Perficient

Its popularity is largely due to its being free and familiar for most digital marketers and IT professionals. However, as a DXP (Digital Experience Platform) consultant, I believe that WordPress is not the best choice for marketing sites of businesses making close to and over $1 billion in annual revenue.

PHP 111
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How to Get a Job in Google India?

The Crazy Programmer

And for that, the company requires a lot of creative, intelligent, and tech-savvy personalities who don’t just believe in hard-working; instead, a more creative and innovative approach that proves to be more productive and prolific for Googlers’ environment. So, are you excited to learn why and how to make your path to .

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5 companies doing growth marketing right

TechCrunch

The good news is you can quickly learn which growth marketing strategies work by studying other companies’ success and adapting it to your own business. It’s a standard growth marketing trick. If you study other companies’ tactics, you’re going to be able to shortcut growth — it’s as simple as that.

Marketing 231